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Senior Apple executive has shunned the speculations of slow iPhone sales in global markets.

Earlier this month, Apple announced the Q4 results for the quarter ending September. Thanks to a double-digit jump in service revenue, the company witnessed record earnings. But, the iPhone sales showed slow growth and Apple announced that it won't detail the actual number of iPhones shipped from the next quarter leading to speculations that the new 2018-series iPhones haven't been able to attract consumers.

In recent weeks, reports also emerged that Apple asked the Chinese suppliers to cut down the production of iPhone XS, XS Max and the iPhone XR owing to low demand.

Apple, iPhone XR, review, price, specs, performance, battery life
Apple iPhone XR has one of the best LCD screen in the market.KVN Rohit/IBTimes India

However, Greg Joswiak, Apple vice president of product marketing in an interview with CNET has confirmed that the iPhone XR, on sale from October 26, has been the company best seller since the day one and continues to be the top model.

With the official statement, Apple has refuted all the speculations of any slow demand and is certain to make a killing in the upcoming holiday season.

Apple, iPhone XR, review, price, specs, performance, battery life
Apple iPhone XR comes with premium aerospace grade aluminium chassis and sturdy glass cover on the shell.KVN Rohit/IBTimes India

Even last year, there was similar hue and cry in the media that the anniversary iPhone X was a dud, but in actuality, it sold millions and raked up huge revenue for the company than ever before from just one model.

I also reviewed the iPhone XR for close to a month and have to say, it is Apple's most value-for-money mobile this year compared to the iPhone XS and the iPhone XS Max. The company has incorporated the A12 Bionic, the best and most advanced chipset for a mobile in the industry.

Apple, iPhone XR, first impression, hands-on, price,
Apple iPhone XR comes in six beautiful colours.Apple website (screen-grab)

Even the camera hardware is of top-notch quality and the battery is long lasting. To top it off, the iPhone XR has the best palette of colour options in the market. It looks beautiful in all the shades--white, black, blue, yellow, coral and (PRODUCT) RED edition.

Key specifications of Apple iPhone XR:


iPhone XR


6.1-inch LCD Liquid Retina HD screen

  • HDR display
  • Resolution:1792x828p
  • Pixel density: 326ppi (pixels per inch)
  • Contrast ratio: 1,400:1
  • True Tone Display
  • Wide colour display (P3)
  • Brightness: 625 cd/m2 max


Apple iOS 12


7nm class 6-core Apple A12 Bionic CPU+ 8-core Neural Engine+ 4-core GPU



Main Camera

12MP wide-angle (F1.8)

  • Optical image stabilisation
  • 5x digital zoom
  • Wide colours capture for photos and live photos
  • Quad-LED True Tone flash with Slow sync
  • Portrait mode with advanced Bokeh and depth control (F16-F1.4)
  • Portrait Lighting with three effects (Natural, Studio, Contour)
  • Smart HDR for photos


  • 4K video recording at 24fps, 30fps or 60fps
  • 1080p HD video recording at 30 fps
  •  Extended dynamic range for video up to 30 fps
  • Optical Image Stabilisation for video
  • digital zoom up to 3x
  • Slow-motion video support for 1080p at 120fps or 240 fps
  • Time-lapse video with stabilisation
  • Stereo recording

Front camera

TrueDepth camera

  • 7MP photos
  • F2.2 aperture
  • Retina Flash
  • Wide colour capture for photos and Live photos
  • Smart HDR for photos
  • Portrait mode with advanced Bokeh and Depth control
  • Portrait Lighting with five effects (Natural, Studio, Contour, Stage, Stage Mono)
  • Extended dynamic range for video at 30fps
  • Cinematic video stabilisation (1080p and 720p)
  • 1080p HD video recording at 30 fps for 60 fps
  • Animoji and Memoji

Connectivity and Network

Dual SIM Dual Standby (physical SIM+ eSIM) Gigabit-class LTE, Bluetooth 5.0, 802.11ac Wi-Fi MIMO, VoLTE, NFC with reader mode, Wi-Fi calling, GPS/GLONASS/Galileo/QZSS/ GSM/EDGE, UMTS/HSPA+, DC-HSDPA, CDMA EV-DO Rev, A(select models)

  • In China: iPhones will come with two physical SIM support


  • Talk time: up to 25 hours
  • Internet use: up to 15 hours
  • Video playback: up to 16 hours
  • Audio playback: up to 65 hours
  • Fast-charge capable:
  • Up to 50% charge in 30 minutes


Rated IP67 (maximum depth of 1 meter up to 30 minutes) under IEC standard 60529, Face ID: Enabled by the TrueDepth camera for facial recognition, FaceTime video and audio calling via Wi-Fi/Cellular or any FaceTime audio-enabled device


150.9 x 75.7 x 8.3 mm




Blue/White/Black/Yellow/Coral/ Red

Price (in India)

  • 64GB: Rs 76,900
  • 128GB: Rs 81,900
  • 256GB: Rs 91,900