Wipro Technologies, the Global Information Technology, Consulting and Outsourcing business of Wipro announced the launch of its first corporate iPhone app - Wipro Buzz on Wednesday.

The app, available free of charge in Apple's iTunes store, allows users access to white papers, articles by Wipro's thought leaders, press releases, news and events from its global centers spread across 54 countries.

Suchira Iyer, Chief Marketing Officer, IT Business, Wipro Ltd, said that the corporate iPhone app will help its clients in many ways. She added that Wipro understands the demand of the users for quicker imformation.

"Wipro Buzz will not only keep our customers up to date with Wipro's thought leadership but will also help better integration of our increasingly mobile sales and marketing teams. Today, users demand access to information on the go to do their business better and take quicker informed decisions. Wipro understands this need," said Suchira Iyer.

The app is also integrated with social media sites like Facebook, Twitter and Linked-in enabling users to share, promote and distribute the content seamlessly.

Wipro has a strong connect with sports and sponsors a number of international marathons. The app has a built-in route mapping feature and a digital pedometer to help runners keep track of their training program.

Wipro Technologies, the global IT business of Wipro Limited is a leading Information Technology, Consulting and Outsourcing company that delivers solutions to enable its clients do business better. It delivers winning business outcomes through its deep industry experience and a 360 degree view of "Business through Technology" - helping clients create successful and adaptive businesses. A company recognized globally for its comprehensive portfolio of services, a practitioner's approach to delivering innovation and an organization wide commitment to sustainability, Wipro Technologies has 131,000 employees and clients across 54 countries.