Videocon Telecommunication will launch 4G long-term evolution (LTE) services in the country by the end of 2013.

The company which is venturing into the 4G network will initially launch its services in six regions which include Bihar, Gujarat, Haryana, Madhya Pradesh, Uttar Pradesh (East) and Uttar Pradesh (West).Videocon has won spectrum in these regions  in  November 2012 auction for Rs 2,221.44 crore.

"LTE technology offering better speed and connectivity to consumers will in first phase shall be rolled out in six circles of Gujarat, Haryana, Madhya Pradesh, UP-East, UP-West and Bihar by this year end," said Arvind Bali Videocon Technologies Director & CEO.

"The technology offering high-speed data services has the potential to overcome the handicaps posed by the 3G services. LTE can offer 20-50 times higher speed over 3G to consumers," he added.

Gujarat is likely to be the first state to get Videocon 4G service as the company sees it as a potential market. Currently Airtel is the only player in 4G network category. Alongside, the company is also trying to be  part of International Long Distance (ILD) telephony services. According to reports, the company hopes to generate revenue of Rs 300 crore from ILD service in the beginning year.

"We are not sure about other circles, but we will be rolling out  4G LTE services in Gujarat by December to begin with. Gujarat is a significant market for us and we are already equipped with 20 times the technology required for 2G. We have also tied up with Nokia Siemens for this," said Bali.