Tata Motors is gearing up to launch its new Nano Genx in the country and has announced an exciting pre-launch campaign for its existing Nano users.

Tata Drops Nano Diesel Plans: Report
Tata Drops Nano Diesel Plans: Reporttatamotors

Called Power of 1+1 programme, the new campaign will give existing Nano user a chance to be the first ones to own the new Nano GenX. The customers will get the best exchange rate for their old Nano along with a special bonus of ₹20,000. In addition to this, Nano customers can enroll for a referral programme, which could fetch them a cash prize of ₹5,000 for each referral.

Nano owners can call on 1800-209-7979 or SMS GENXNANO to 5616161 to avail the benefits of the Power of 1+1 offer.

"As part of the Horizonext journey, we now bring the GenX Nano with latest technological advancements as we continue to reach out to our customers with feature-rich products that offer best-in-class technology and design engineering," said Mayank Pareek, president, Passenger Vehicles Business Unit, Tata Motors Ltd.

Pareek further added, "The Nano, since its inception, has been a path-breaking product that has sold more than 2.5 lakh units since launch to be among the top 5 models in the passenger vehicle market."

New Nano GenX, the first model in the Nano line-up to come with functional boot and AMT is likely to get power from the same 624 cc twin cylinder petrol engine, which can churn out a 38 PS peak power and 51 Nm peak.

From what we have heard so far, Nano GenX will offer a mileage of 21.9 kmpl and will come with increased fuel tank capacity of 24 litres.