Reliance Jio, which disrupted the India telecommunication market in 2016, is continuing its winning stride to dole to out lucrative tariff plans to customers. In the latest Happy New Year campaign, the company is offering 100% cash back to prepaid subscribers for a limited time.
Prospective customers who subscribe to the Rs 399 Reliance Jio's Happy New Year offer to get AJio voucher for the same amount within 72 hours after performing the currency recharge and they can redeem at the company's e-commerce portal AJio (before 15 January), which offers clothing, footwear and accessories. It
It can be noted that this Happy New Year offer is valid till 31 December and exclusive for Jio Prime customers only. Even new subscribers can avail Happy New Year offer for Rs 399 but have to pay Rs 99 extra for Prime membership, meaning they have to shell out Rs 498 in total.
For those unaware, Rs 399 tariff plan offers unlimited free talk-time, 100 SMSs per day, 1.5GB 4G data per day and the prescribed limit, the internet will be free but the speed will be reduced to 64Kbps. It is valid for 84 days and in total offer 126GB of data with high-speed internet in the entire period.
Interested consumers can now subscribe to Happy New Year Plan at MyJio app, official Reliance Jio website and also Reliance Jio retail shops.
With this, Reliance Jio will once again get an upper hand over the rivals in attracting the customers to make the switch just before the end of the year. After more than two years sustained effort to keep the customers from migrating to Reliance Jio, Airtel and newly formed entity Vodafone-Idea have lost steam.
It is believed that Average Revenue per User (ARU) has come down drastically for Airtel, Vodafone Idea and others after the entry of Reliance Jio. They, despite knowing the risk of mass exodus, are now asking their customers to keep the minimum currency balance of Rs 35 or else lose the network support.