Director Sukumar's Nannaku Prematho, starring Junior NTR and Rakul Preet Singh, is gearing up for a grand TV premiere on Gemini this Dussehra. It is expected to set a new record of TRP ratings.
The fans of Nandamuri family were eagerly waiting to know about the TV premiere of Nannaku Prematho, which was released in theatres on January 13. Gemini TV finally announced the premiere date of the movie on Wednesday. A post on the official Twitter hand of the TV channel reads: "Most Awaited Movie #NannakuPrematho Finally On Small Screen..This Dussera on @GeminiTVâ€‹.. Don't Miss It.."
Nannaku Prematho is an action-drama written and directed by Sukumar and produced by BVSN Prasad and Bhogavalli Bapineedu under the banners Sri Venkateswara Cine Chitra and Reliance Entertainment. Released during Sankranthi, the movie impressed the film goers and became one of the biggest Tollywood money spinners of 2016 at the box office.
The pre-release hype and promotion had created a huge demand for the satellite rights of Nannaku Prematho. Several leading TV channels were vying to bag the TV rights of the movie. Gemini TV has been successful in acquiring its rights and the channel has reportedly shelled out Rs 10.25 crore, which is the second highest price for the TV rights of a Telugu film featuring Junior NTR after Janatha Garage.