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A Lenovo store.Reuters

The launch of Lenovo's new Intel powered K900 smartphone in India has been reportedly postponed to 20 May, said a new report.

NDTV Gadgets, citing an unamed source, said the launch of the smartphone in the sub-continent has been delayed for reasons which are yet to be clarified. The smartphone's launch was scheduled for 10 May, but will be pushed ten days.

"While the reasons for the delay aren't clear, a source told NDTV Gadgets it is likely due to the fact that company is still finalising plans for the big marketing initiative it has planned for the device. Lenovo is said to be betting on the K900 to make a big push in the India market. The dealer network and channel partners are ready for the launch, as they have been for a while, the source added," NDTV Gadgets noted.

The big screen smartphone which made its first appearance at CES earlier in this year has already hit the Chinese market. The phone is expected to be priced sub-₹25,000 in India. On the specifications front, the device boasts a 5.5-inch 1080p IPS capacitive touch display and is powered by a 2GHz Intel's Clover Trail+ Atom dual-core processor. It runs on Android 4.1.2 Jelly Bean  and packs 2GB of RAM plus 16GB of internal memory.

Other specifications include a 13.0-megapixel camera with F1.8 focal length lens coupled with Sony Exmor RS camera lens technology and a 2.0-megapixel camera on the front.