Tusshar Kapoor and Aftab Shivdasani starrer adult comedy "Kyaa Kool Hain Hum 3" has tanked at the domestic box office, while Akshay's "Airlift" shined.
The adult comedy, which also features Mandana Karimi in the female lead role, has minted just Rs 20.15 crore in its opening weekend. "Kyaa Kool Hain Hum 3" started on a good note, but the collection started to fall from its second day onwards.
The film witnessed a drop of 20 percent on Sunday compared to its opening day. On Friday, "Kyaa Kool Hain Hum 3" minted Rs 8.15 crore and on its third day, it accumulated Rs 6.50 crore.
"#KyaaKoolHainHum3 Fri 8.15 cr, Sat 5.50 cr, Sun 6.50 cr. Total: â‚¹ 20.15 cr. India biz," trade analyst Taran Adarsh tweeted.
"Kyaa Kool Hain Hum 3" had a good hold at the smaller circuits on Friday, but the collection dropped due to the negative buzz. The business of "Kyaa Kool Hain Hum 3" is not expected to grow in its first week, making it a flop.
The film clashed with Akshay's "Airlift" at the domestic and crashed. Both the films opened to similar occupancy on Friday, but its "Airlift" that took the lead and overshadowed "Kyaa Kool Hain Hum 3". Akshay's film has won the box office war with a big margin over "Kyaa Kool Hain Hum 3" in India.
Meanwhile, apart from critics, filmmaker Hansal Mehta also slammed the adult comedy. The filmmaker said that he is happy with audience rejecting the film.
"The good news is that audiences reject films that don't work and 'Kya Kool Hain Hum 3' has been rejected by the audience and has failed. Everyone thought that the film is going to work. It got an A certificate with 80 cuts or so. Everybody thought that this regressive nonsense is actually going to make money and that is the sad thing," Mehta said at a panel discussion at the Best of Kashish festival on Saturday, according to IANS.
"It's telling the world that our audiences are actually flocking to watch such regressive nonsense and at the same time, 'Airlift' has done two or three times the business. I was quite happy to know that audiences do reject films like that," Mehta added.