Internationally renowned Telugu rock singer and songwriter Alluri performed his new Telugu rock album music live along with his band of Italian musicians in Hyderabad on December 11.
Alluri's new Telugu rock album is a highly-anticipated album and will be released internationally in 2018. As part of its promotion, the Telugu rock singer held a media conference in Hyderabad and performed live exclusively for the media. His new album music impressed the journalists, who lauded his efforts.
Born and raised in Hyderabad and now based in London, Alluri is difficult to categorize. Classical music was absorbed in his teens and then he learnt guitar whilst listening to acts like Doves and Morrissey while studying in the UK. He has now teamed up with Muse producer/mixer Tommasso Colliva and Italian musician Massimo Martelotta, from cult 'cinematic Italo-funk' band Calibro 35, for this powerful and unique music sung in Telugu.
He is the first Telugu musician who has earned international recognition through his rock albums. Last week, Alluri had performed at Trans Musicales Festival in France. When asked about it, he said, "Great music is made everywhere in the world. Language is no barrier when you hear a song that offers some emotional or melodic connection. It is always a great pride to perform live in my city where I belong to."
Alluri's debut album 'Man Of Truth' recorded at Brighton's Electric Studios in the UK in 2016 has received critical acclaim. He went ahead to record the single "Evari Kosam" (For Whose Sake).
His manager Stephen Budd says, "Alluri is an extraordinary talent writing both the music and the lyrics that create a special emotion. And to us here in Europe the sounds he makes have a special appeal."
Stephen Budd adds, "Singing in a language few in Europe understand, it's an interesting challenge that artists like Sigur Ros (Iceland) and Songhoy Blues (Mali) have succeeded in reaching an audience due to the strength of their melody and passion of their performance. I think Alluri has the potential to do that too."