After successfully hosting five-day Unbox Diwali 2016 sale (October 2-6), Snapdeal has announced to re-launch the promotional campaign this week.
Snapdeal Unbox Diwali 2016 v2.0 is schedule to kick-off on October 12 and conclude on October 14. During the 72-hour sale, the company will be giving huge discounts on electronics, fashion and home products.
Furthermore, buyers with State Bank of India (SBI) debit and credit cards will get an additional 10 per cent off.
That's not all; Snapdeal will re-launch special iPhone 7 series sale on October 12, wherein consumers with American Express card can avail Rs 10,000 discount on the iPhone 7 and the 7 plus.
"We are thrilled to bring another exciting sale for our customers in the run up to Diwali. We had a phenomenal response to our sale last week with more than 11 million units being sold out and we have some great offers lined up for this week as well," Saurabh Bansal, Vice President and Head- Category management, Snapdeal, said in a statement.
In the recently concluded Snapdeal Unbox Diwali 2016 v1.0, the e-commerce sold more than 11 million products between October 2 and October 6. Fashion, home-and-general merchandise and electronics were the highest selling categories by volume.
The top metro cities where demand came from were Delhi-NCR, Bangalore, Mumbai, Hyderabad, Pune in that order. The traffic from Tier II/Tier III cities also witnessed 20 times increase across the country. More than 75,000 unique sellers received multiple orders during the Unbox Diwali Sale.
It remains to be seen, whether Snapdeal Unbox Diwali v2.0 witness similar windfall sales this week.