Chinese consumer electronics giant, Xiaomi on Tuesday officially set foot in the Indian market with the launch of the handset Mi-3.
Priced just under ₹15,000, the new Xiaomi Mi 3 is the cheapest full HD (1920 x 1080p) smartphone in the market; that's not all, this feature-rich handset also boasts of a magnesium alloy body with three layers of thermal graphite film and under the hood it comes packed with the Qualcomm's superfast beast, 2.3GHz Snapdragon 800 series quad-core processor with Adreno 330 graphics engine.
Other stipulated specifications of Xiaomi Mi 3 include 2GB RAM, 16GB inbuilt memory, 13.0-megapixel camera (with auto-focus, dual-LED flash, HDR), 2.0-megapixel front camera (with full HD video recording) and a high-capacity 3,050 mAh Lithium-Ion battery.
Company has confirmed that the Xiaomi Mi 3 will hit stores on 15 July for ₹14,999 and going by the phone's specifications and its price tag, Mi 3 is set to create a huge storm in the Indian smartphone market, much bigger than Motorola's Moto G. Many Octa-core based locally branded smartphones like Micromax Canvas Knight A350, Intex Aqua Octa, Wickedleak Wammy Passion X, Karbonn Titanium Octane, Octane Plus and also the Chinese phone Gionee Elife S5.5 will have a tough time competing with the new Xiaomi phone.
Xiaomi comes with a reputation of being the China's answer to Apple Inc from the east. Its market share in the neighboring country is growing like clockwork and to boost the company's prospects in the international market, Xiaomi even hired (or poached) Google's Android division, vice-president and product spokesman, Hugo Barra in 2013. Xiaomi has even roped in Manu Kumar Jain, Jabong (online retail-shop), co-founder to head the Indian division. The company has promised to launch more feature-rich devices in India in coming days.
Check out the official Xiaomi video detailing Mi 3 features:
Key specifications of Xiaomi Mi 3:
|Model||Xiaomi Mi 3|
|Display||5.0-inch full HD(1920x1080p) IPS LCD screenPixel density: 441 ppi|
|OS||Android v4.3 optimized with MIUI v5.0 UI|
|Processor||2.3GHz Qualcomm Snapdragon 800 series quad-core CPU|
|Camera||Main: 13.0-megapixel camera with auto-focus, dual-LED flash, HDRFront: 2.0-megapixel camera (with full HD video recording ability)|
|Battery||3,050 mAh; (non-removable)|
|Add-ons||Mini-SIM, Bluetooth v4.0, Wi-Fi (802.11 a/b/g/n/ac), micro-USB v2.0, A-GPS, GLONASS|
|Dimensions||144.0 x 73.6 x 8.1 mm|
[Image Credit: Xiaomi India Facebook]