Earlier, people used to take photos to keep them as a memory, but now we live in an age when each and every moments are captured just to upload them on social media platforms to get maximum number of 'likes' and 'shares'.
In this situation, leaking photos and videos from the sets of upcoming films have also become a trend all over their world, urging film-makers to take strict actions to avoid such happenings.
During the shooting of Aishwarya Rai Bachchan's comeback film "Jazbaa", the actress' photos were leaked online, revealing her look in the film. Following this, director Sanjay Gupta was forced to ban cellphones on the set and also reportedly fired the security agency, following this incident.
Similar was the case with Shah Rukh Khan's upcoming film "Fan". The makers had restricted the use of mobile phones on the sets and it was heavily guarded all the time.
— FAN (@FanTheFilm) October 14, 2014
Interestingly, Bollywood heart-throb and Katrina Kaif's alleged beau Ranbir Kapoor was reportedly not allowed to visit the actress during the shooting of her film, "Fitoor", in Kashmir, as director Abhishek Kapoor wanted the cast and crew to strictly focus on their work.
In order to maintain secrecy about "Mohenjo Daro", director Ashutosh Gowariker had instructed the cast and crew to keep cell phones away from the sets of the Hrithik Roshan-starrer. He had also restricted the entry of family members and friends of the cast and crew.
During the shooting of the controversial film, "Ram-Leela", Sanjay Leela Bhansali had even asked Ranveer Singh and Deepika Padukone to restrain from using mobile phones after their photos were leaked online. Similarly, apart from banning cell phones on the sets of the upcoming film, "Bajirao Mastani", the film-maker had also asked the team's family members, including Priyanka Chopra's mother to avoid visiting the sets.
Recently, Anushka Sharma-Farhan Akhtar-Priyanka-Ranveer starrer "Dil Dhadakne Do" item song's images were leaked online. Following this, the film-makers tightened the security measures and asked the security staff to maintain a record on the visitors.