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A Nokia Lumia smartphone featuring Windows Phone 8 is displayed during an event in San Francisco, California October 29, 2012.Credit: Reuters/Robert Galbrai

Finnish handset maker, Nokia has begun a major smartphone exchange campaign offering up to ₹6,000 discount on its flagship mid-range phones Lumia 520 and 620 in India.

Nokia's exchange scheme called 'Lumia Smart Buy Back Offer' reduces the MRP of Lumia 520 from ₹11,289 to ₹7,289 and Lumia 620's price ₹15,999 will drop to ₹9,999.

The company mentioned that in order to purchase the two Lumia phones at discount prices, prospective buyers need to have their old smartphones in working condition with original battery in it and should not have any physical defect. Nokia added that the buyback value of consumers' old handset exchange price value will be solely determined by the retailer. [Click Here, to check out the smartphones eligible for exchange offer]

By offering only two mid-range smartphones in its scheme, Nokia seems to be playing low compared to its rival who are offering their high-end smartphones priced above ₹30,000. If the exchange scheme of Nokia succeeds, it may extend the offer to its high-end camera smartphones-Lumia 920 and yet to be released Lumia 925 and Lumia 1020.    

Nokia is the fifth major MNC company to join the ranks of Apple, Samsung, BlackBerry and Sony to offer their flagship smartphones at discount prices using creative exchange schemes.

Iconic iPhone maker, Apple is the only one to have acknowledged the success of its campaign so far. The American company claimed that the iPhone sales in India surged more than 400 percent in the first quarter of 2013 and shipped closed to 200,000 units between April and June, recording two-fold jump in sales compared to last year. 

Nokia Lumia Smart Buy Back Offer:

Nokia Phone MRP Old phone exchange discount Reduced price
Lumia 620 ₹15,999/- Up to ₹6,000/- As low as ₹9,999/-
Lumia 520 ₹11,289/- Up to ₹4,000/- As low as ₹7,289/-

Key Features of Nokia Lumia 520 and Lumia 620:

Model Nokia Lumia 520 Nokia Lumia 620
Display 4.0-inch TFT WVGA ClearBlack Display (800x480p) withIPS display technology pixel

density of 235 ppi (pixels

per inch)

3.8-inch TFT WVGA LCD screen(800x480) with IPS and ClearBlack

Display technology, pixel density of 245 ppi

OS Windows Phone 8 OS Windows Phone 8 OS
Processor Dual-core Qualcomm KraitProcessor with 1Ghz CPU speed Qualcomm SnapdragonTMS4 based dual-core processor with 1.0GHz CPU speed
GPU Adreno 305 Adreno 305
Storage 8GB internal memory, expandable up to 64GB 8GB internal memory, expandable up to 64GB
Camera Main:5.0-megapixel camerawith auto-focus,

( no flash support)

No front-camera

Main :5.0 MP with LED flash support , 2592x1936p image resolutionFront: VGA camera(640x480)
Battery 1430 mAh 1300 mAh
NetworkConnectivity 2G & 3G 2G & 3G
Add-ons Bluetooth v3.0, USB v2.0, Wi-Fi (802.11 b/g/n), No-NFC connectivity support Wi-Fi, Bluetooth v3.0,NFC,Micro-USB 2.0
Dimensions 119.9 x 64.0 x 9.9 mm 115.4x61.1x11.0 mm
Weight 124 g 127 g
Price [MRP] ₹11,289/- ₹15,999/-