Buoyed by the success of the Kwid hatchback, Renault India is developing an MPV model, compact sedan and a compact SUV based on the CMF-A platform. All three models will be launched in the next three years and the MPV will be the first model hit the market.
According to a report by ET Auto, the MPV has been codenamed RBC. The MPV will be pitted against Maruti Suzuki Ertiga and will have competitive pricing due to higher localisation. The sub-four-meter sedan, codenamed LBC, will be pitted against the likes of Maruti Suzuki Swift Dzire and Tata's upcoming Kite 5 sedan. The burgeoning compact SUV segment cannot be left out and Renault's compact SUV, which is codenamed HBC, will be pitted against Maruti Suzuki Vitara Brezza and Ford EcoSport. The company is targeting a volume of 1.5 lakh to 2 lakh vehicles a year, with these additional models including exports.
"We will be working on segments where we are not present. We will try to bring in a lot of innovation in order to make them the game-changer in the segment and redefine it or create a sub-segment out of it," Renault India Managing Director Sumit Sawhney told ET Auto
Renault India is also working on advanced platform of CMF-A christened as CMF-A+ for wider body models that can feature more powerful engines. Renault India's upcoming product onslaught makes it clear that the company is heavily banking on the Indian market. The company is targeting five percent market share by the end of this year and with the arrival of new models, it will further bolster its presence in the country.
