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Aayush Sharma who traveled to Gujarat for the recce of his upcoming film 'Loveratri' was spotted with director Abhiraj Minawala. This recce gave Aayush an opportunity to interact with Niren and understand everything important for the film from Niren Bhatt. As the film is set in Gujarat and Aayush plays a Gujarati boy, it was important for him to understand milieu of Gujarat. He also visited real locations and meeting people. The film is directed by Abhiraj Minawala who will also be making his directorial debut with the film.