Pawan Kalyan
Power star Pawan Kalyan Pictured: Pawan KalyanTwitter

The audio of Pawan Kalyan's much-awaited film, "Atharintiki Daredi" was launched on 19 July amid much fanfare.

It was celebrity galore at the launch event held at Shilpakala Vedika, Hyderabad, with the film's cast including Pawan Kalyan, Samantha Ruth Prabhu, Nadiya, Brahmanadam, Ali, director Trivikram Srinivas, Devi Sri Prasad and producer BVSN Prasad, actress Mumtaz, and MS Narayana among others attending the function.

Devi Sri Prasad, who composed the songs for Pawan's "Jalsa" and "Gabbar Singh", has also provided the soundtrack for "Atharintiki Daaredi". The theatrical trailer of the film was also released during the music launch event.

The 1-minute-32-second trailer gives us a glimpse of what to expect from the film. It is touted to be a family-action entertainer with all the key elements of a commercial film. The film's teaser and the first look poster have already received fantastic response on social media circles. The film's trailer has also generated a lot of buzz among the power star's fans. More than 17,000 people have watched the trailer of the film in less than a day.

Directed by Trivikram Srinivas, "Atharintiki Daredi" has Samantha and Pranitha appearing as female leads. After a span of nearly five years, Trivikram has teamed up with Pawan Kalyan for their upcoming film. The director-actor duo has worked in "Jalsa", a blockbuster film that was released in 2008.

BVSN Prasad has produced the big budget film under Sri Venkateswara Cine Chitra banner. It is co-produced by Bhogavally Bapineedu and Reliance Entertainment

"Atharintiki Daredi" is slated for a grand release on 7 August to cash in on the Eid and Independence Day holidays.