Samsung has launched its latest budget smartphone Galaxy J2 in the offline market with an Ultra Data Saving Mode feature.

It has been developed by Samsung R&D Institute of India in association with Opera Max. The feature allows consumers get the most out of their mobile data plans.

Samsung Galaxy J2's Ultra Data Saving lets users allow and block individual apps from using mobile data and save data by enabling data optimisation at the same time. Each action takes just one click in Ultra Data Saving Mode.

It also allows users get an overview so they can track how much mobile data is consumed and saved.

Opera Max offers unique data-optimisation technology. It reduces data consumption on images, webpages, videos and audio streams, especially with image-heavy or video apps, such as Instagram, YouTube, Vine, IMDB and Flipboard. Ultra Data Saving mode provides up to 50% savings in data and also frees up to 11% RAM, thereby refining customer's experience on a smartphone.

"To ensure that our mobile devices can deliver the greatest value to our consumers, we want to answer their concerns about excessive data usage by providing an easy-to-use solution," Samsung Research India MD Dr Oh said.

"Integrating our Ultra Data Saving mode with Opera Max will give our users the most advanced saving cloud in the world with unique video optimization technology and enable them to get the most out of their data plans."

"Opera Max is more than a data-management app; it gives users device-wide data savings for video, images, streaming music and webpages," senior vice-president products Opera Software Nitin Bhandari said.

"We are happy to work with Samsung to power its Ultra Data Saving feature. Together, we will be able to help more smartphone users to get the most out of the internet."

Opera Max has also been featured in Xiaomi's latest ROM MIUI 7 which is now available for download for Mi 4, Mi 3, Redmi 2, Redmi Note 4G and Mi 4i.