Micromax YU Yureka Flash Sale 9.0 to go Live on 12 March
Micromax YU Yureka Flash Sale 9.0 to go Live on 12 MarchAmazon India screen-shot

Micromax subsidiary YU Televentures is all set for another round of Yureka flash sale in India on 12 March.

The company's exclusive online store partner, Amazon India, has confirmed to host the ninth edition of Yureka flash sale at 2pm on Thursday. As of now, there is no word on how many units the company is selling on 12 March.

Last week, all 30,000 units got sold in record seven seconds, giving compelling evidence that the YU Yureka's craze is still going strong in the Indian market. But, Micromax cannot just sit back and boast this feat in social media sites; instead, the company should take initiative to scale up the production to bridge the gap between demand and supply.

[Read more: New Motorola Moto E (3G) Sale to Kick off on Flipkart Tonight; 4G-Enabled Variant Tipped to Hit Indian Stores Under ₹10,000]

With Moto E (2 Gen) and Xiaomi Redmi 2 getting launched in India this week, its now imperative for Micromax to make necessary arrangements for easy availability of its flagship phone or else lose out to competitors who are offering feature-rich devices at a very competitive prices.

[Read more: Xiaomi Redmi 2 Pegged for India Launch on 12 March; 5 Key Features to Know]

Micromax YU Yureka sports a 5.5-inch HD display and run on the Cyanogen CM12S (based on Android 4.4.4 KitKat) OS powered by the Snapdragon 615 Octa-core processor with 2GB RAM and 16GB inbuilt memory and 2,500mAh battery that can run the phone for close to 210 hours under standby mode.

[Note: Registration window for Thursday flash sale closed on Wednesday, 11 March, at 2pm]

Key Specifications of Micromax YU Yureka:

Model Micromax YU Yureka
  • 5.5-inch HD (720x1280p) screen with 80-degree viewing angle, it is protected by Corning Gorilla Glass 3 shield, oleophobic coating to prevent finger-print smudges
  • Pixel density: 267 ppi (pixels per inch)
OS CyanogenMod Android 4.4.4 KitKat based CM11 series [it is guaranteed to be the first smartphone to get custom Lollipop 5.0 OS among all Android phones]
Processor 64-bit class Qualcomm Snapdragon 615 [MSM 8939]series Octa-core [Quad-core 1.7GHz ARM Cortex A53 + quad-core 1.0GHz A53] CPU
GPU Adreno 405
Storage 16GB, expandable up to 32GB
  • Main: 13.0-megapixel camera with Sony Exmor RS sensor, Blue-lens architecture, 5-physical element lens, f/2.2 aperture, 75.4 degree wide-angle, full HD (1080p) resolution recording, LED flash
  • Front: 5.0-megapixel camera with 71-degree angle lens
Battery 2500 mAh (Lithium-Polymer)
  • 4G-LTE: up to 11 hours;
  • 3G: close to 13 hours;
  • 2G:up to 15 hours;
  • Music playback: almost a day;
  • Video playback: close to 6 hours;
  • Gaming: up to 4 hours;

[Average phone usage details]

  • Talk time: close to 8 hours;
  • Standby time: up to 210 hours;
Network 3G & 4G-LTE (Cat. 4): 150mbps/50mbps (Download/Upload speed)
Special mention Warranty not void on Rooting, OTA (Over-The-Air) updates every month
Add-ons Dual-SIM (micro) slots, Curved body design, Wi-Fi (802.11 b/g/n), Bluetooth v4.0, A-GPS, Micro-USB, FM Radio
Dimensions 154.8 x 78.0 x 6.0-8.8 (width) mm
Colour Moonstone Grey;
  • Accessory: hand-crafted leather cover (costs extra)
Price ₹8,999/-