JBL GOSnapdeal

Here's some big news for all JBL fanatics and music enthusiasts. Harman has announced the brand new JBL GO wireless portable Bluetooth speaker in India, exclusively on Snapdeal. Although the speaker costs Rs. 2,999, it is now available for an introductory discounted price of Rs. 1,999.

The uber-small, palm size (82.50 x 29.95 x 67.91mm) JBL GO comes in a square, box-like avatar. The speaker comes incorporated with power, Bluetooth, volume and call answering buttons, along with a mic. Harman has also introduced an echo and noise-cancellation technology in the new product.

"The portable Bluetooth speaker market is booming in India and JBL has taken the lead in gaining significant mindshare in this space. Snapdeal has become the preferred destination for Bluetooth speakers with the widest range of products at best prices. Being the largest marketplace with instant access to over 40 million users across the country, it gives brands an opportunity to launch products with instant reach to all our users," said Tony Navin, senior vice president, Electronics and Home, Snapdeal.com.

"JBL Go on Snapdeal will be accessible to consumers across 5,000 towns and cities. The product in itself will be a trendsetter in the market and we are excited about this launch," he added.

Besides Bluetooth connectivity, the speaker is also equipped with aux-in support. Although the speaker was launched in eight colour variants -- Black, Red, Orange, Pink, Grey, Blue, Yellow and Teal -- Snapdeal for now has only listed Black colour variant of the device in India.

"This innovative, tiny speaker takes a minimalist approach to size, and does it without sacrificing the maximum in sound. JBL GO is so portable, you simply can't resist taking it with you. It's so easy to carry, you'll want to take it to the beach, to a picnic, to ball games, soccer practice, or just out walking. We're really pleased to be able to put this speaker in the hands of our customers," said Michael Mauser, president of HARMAN Lifestyle back at CES 2015.

Apart from that, the company is also touting a free 2-month Hungama Pro subscription if users purchase the speaker via the Snapdeal mobile app. Also, the whole package is backed by a 600mAh battery that promises up to 5 hours of audio playback.