Aishwarya Rai Bachchan has received a grand welcome at the box office, as her comeback film "Jazbaa" has opened to good occupancy.
"Jazbaa", which is a remake of South Korean film "Seven Days", is directed by Sanjay Gupta and features Aishwarya Rai, Irrfan Khan, Shabana Azmi, Jackie Shroff, Siddhanth Kapoor and Priya Banerjee in important roles.
The film, which generated the right buzz before its release, has opened to approximately 30 to 35% occupancy. And since the reviews are strong and in the favour of the film, the occupancy will further increase in the evening shows.
Aishwarya Rai's "Jazbaa" is set for one of the widest releases this year. The film is releasing in more than 40 countries, including the traditional overseas market.
Trade analysts are also positive about the good opening of "Jazbaa" at the box office and they believe that it has potential to become a good hit.
"Jazbaa is an interesting film and it has a very good potential to become a hit. The film has a stellar cast and with two of the biggest international icons from India – Aishwarya Rai Bachchan and Irrfan Khan in the film, it will do well at the domestic as well as the International box office. The music and plot of the film is interesting to and the content will play a key role in the success of the film," exhibitor and distributor Akshaye Rathi told BollywoodLife.com.
Meanwhile, Aishwarya believes that a film cannot flop at the box office if the release is planned properly.
"This is a very good time for film-making business. I think business has found its security. As industry exhibition has increased and continues to grow, it gives the opportunity to make more prints and certain returns are assured to the investors. So I think there shouldn't be any loss-making business in the film industry, and if it is well planned no film can flop," IANS quoted her as saying.
