Mumbai, March 13 (ANI): Personalities from media and entertainment industry kicked-off Asia's largest convention on business of entertainment, ‘FICCI Frames 2014’, to exchange ideas on the growth of showbiz industry in Mumbai. Bollywood actress, Sonam Kapoor, who dazzled the stage in her stunning outfit, lit the inaugural lamp at the event along with director Ramesh Sippy; FICCI Vice-President Harshvardhan Neotia; Secretary, Ministry of Information and Broadcasting, Bimal Julka; and Australian High Commissioner to India, Patrick Suckling. The session this year becomes iconic as the event marks 15 years of its inception, with Australia becoming its partner industry. Versatile Bollywood actor, director, producer and singer, Farhan Akhtar, who was present at the event to talk about his award-winning film ‘Bhaag Milkha Bhaag’ along with director Rakeysh Omprakash Mehra, said the platform is very important for artists from the industry.