Byond Tech, a Pune based handset manufacture on Friday launched a series of low cost tablet PCs and laplets.
"For the first time in India, Byond has launched a series of laplets that contain tablet with a portable attached keypad," Prashant P Bora, founder and chief executive officer (CEO) of Byond Tech told The Times of India.
The company has entered the tablet and smartphone market with the introduction of tablet which is dubbed as "mibook". The mibook series showcases seven tablets PCs.
With the launch of its tablet and laplets in the country, the company expects a sales of nearly 5, 00000 tablets units in the year and hopes to take 15 percent of tablet market share.
"The company is targeting sales of more than 5 lakh tablets a year and a market share of close to 15 per cent to emerge as a leading player in the market," Bora to TOI.
The company, which aims to become a part of android market, has invested $10 million for the tablets and smartphones development. The misbook series is priced between Rs.4300 and Rs.11000. The range of tablets in this series feature 3D gaming and video facilities along with calling facilities. The tablets run on Android v4.0.4 (Ice Cream Sandwich) operating systems and come with some unique touch pad options. It will be available at 250 outlets across the country.
"For tablets and smartphones, we have invested around $10 million the investment is likely to get doubled within a year. With three-and-a-half years of experience in telecom business, we are planning to be an aggressive player in android phones and tablet PCs," said Subhash Mutha, chairman, Byond Tech Electronics Pvt Ltd at the launch.