Apple is gearing up for its 'Pro and Tell' event on October 28, where the company is expected to unveil new Mac and iPad models. The event will take place in Los Angeles, California, and is likely to focus on the much-anticipated touchscreen MacBook Pro, M6-powered Macs and an updated iPad mini.
Apple's senior vice president of marketing, Greg Joswiak, teased the event with the message, "Can't wait to pro and tell next week," hinting at the upcoming hardware announcements. However, the company has not officially confirmed the products expected to be unveiled.
When and where to watch Apple's 'Pro and Tell' event
Apple's 'Pro and Tell' event is scheduled for Wednesday, October 28, 2026, at 10 am Pacific Time in Los Angeles, which translates to 10:30 pm Indian Standard Time (IST).
Unlike Apple's traditional product launch events, the October 28 gathering is expected to be an in-person media experience, with selected journalists invited to try out the new devices. Apple has not confirmed a public livestream for the event.
Viewers in India can follow the announcements through Apple's official Newsroom at apple.com/newsroom, where the company is expected to publish product announcements. Updates may also be available on Apple's official YouTube channel at youtube.com/@Apple. However, a livestream on either platform has not been confirmed.
Touchscreen MacBook Pro with OLED display expected
One of the biggest expected announcements is Apple's first MacBook Pro with a touchscreen and an OLED display. The redesigned laptop is reportedly being developed in 14-inch and 16-inch variants.
The new models could feature a thinner and lighter design, improved display technology and a Dynamic Island-style interface in place of the existing notch. Touch input is expected to work alongside the traditional keyboard and trackpad, offering users another way to interact with macOS.
The high-end models are also expected to feature Apple's M5 Pro and M5 Max chips, although the company has yet to confirm the specifications or launch timeline.
M6-powered MacBook Pro and iMac may debut
Apple could also introduce an updated entry-level 14-inch MacBook Pro powered by its next-generation M6 chip. Unlike the anticipated touchscreen models, this version may retain the existing design, with the processor upgrade being the primary change.
An updated 24-inch iMac featuring the M6 chip is also expected. The upgrade could bring performance and efficiency improvements to Apple's all-in-one desktop computer.
However, these potential launches remain unconfirmed, and the final lineup may differ from current reports.
iPad mini 8 may get an OLED display
Apple is also expected to unveil the iPad mini 8, which could receive a significant upgrade with an OLED display.
The upcoming tablet is rumoured to feature an updated design, a new processor, improved water resistance and a front camera repositioned for landscape use. A redesigned speaker system has also been reported.
If introduced, the OLED display could deliver improved contrast, deeper blacks and a more vibrant viewing experience compared with the current LCD screen. Apple has not confirmed the tablet's specifications, pricing or availability.
When will the new Apple products go on sale?
The new Macs and iPad mini could reach stores as early as November 6, 2026, according to reports. Pre-orders may begin around the announcement date, but Apple has not officially confirmed the sales timeline.
The company's October 28 event is expected to provide more clarity on its upcoming hardware lineup, including the specifications, pricing and availability of the new devices.
