Chiyaan Vikram's "I" has reached a milestone as it has successfully scored half century. Yes! The Tamil movie, which released on 14 January, has completed 50 days in theatres.
"I" was released as a Pongal treat to Tamil audience. Audience had pinned high hopes on the film as it is directed by ace filmmaker Shankar. Upon release, the movie received mixed reviews as many felt that the thrill and suspense elements were missing in the storyline.
Moreover, Shankar's usual punch in the screenplay went for a toss and the climax was a big letdown. But general audience loved the movie and appreciated the hard work put in by Vikram, Shankar and his team. In fact, people fell short of words to praise the dedication of Vikram, who was seen in multiple avatars of a deformed avenger, rustic bodybuilder and a beast.
Amy Jackson, the film's female lead, could not have expected more from Shankar as she appeared like never before in the film. The 23-year-old's chemistry worked well with the 48-year-old Vikram.
The technical team, including music director AR Rahman, cinematographer PC Sreeram and others, played a major role in bringing "I" to world-class standard. The credit goes to producer Aascar Ravichandran, who bankrolled the mega-budget project, without fears and marketed all across the country. It must be noted that he shelled out crores on promotions.
The producer may not have made huge profits, but "I" will remain a memorable movie in Kollywood for its quality and Vikram's dedication. The movie has grossed over ₹225 crore worldwide from three versions (Tamil, Telugu and Hindi).
"I" is still running in a couple of screens in Tamil Nadu, and in Chennai it has completed 50 days in six theatres. Even at some international centres, including Canada, the film is being shown on weekends.