Sports drama "Sultan" continues to bring in money for the makers at the box office. The film, starring Salman Khan and Anushka Sharma, has made a profit of 201 percent at the box office and is now set to beat the record of the Hindi version of "Dhoom 3."
"Sultan," which was released in 4,350 screens in India on July 6, was made on a budget of Rs. 90 crore, and in 14 days the film minted Rs. 271.03 crore nett. From just the domestic box office, the film made a profit of Rs. 181 crore, which takes its profit percentage to more than 201 percent.
The Salman-Anushka starrer is now the third film of 2016 to become the most profitable venture. Akshay Kumar's "Airlift" and Sonam Kapoor's "Neerja," which are among the top grosser of 2016, are the other most profitable films of the year.
Meanwhile, after making over 201 percent profit, the Ali Abbas Zafar directorial is now set to beat the lifetime box office collection of the Hindi version of "Dhoom 3," starring Aamir and Katrina Kaif. "Dhoom 3" minted Rs. 271.82 crore, while the business from the Tamil and Telugu versions took its overall total to Rs. 284.66 crore. "Sultan" has earned Rs. 271.03 crore and is close to shattering the record of "Dhoom 3."
"#Sultan [Week 2] Fri 7.43 cr, Sat 11.46 cr, Sun 15.18 cr, Mon 4.08 cr, Tue 3.72 cr. Total: â‚¹ 271.03 cr. India biz. ATBB," trade analyst Taran Adarsh tweeted.
"#Sultan will surpass #Dhoom3 *HINDI version* in coming days... #Dhoom3 *updated* biz: Hindi â‚¹ 271.82 cr, Tamil + Telugu â‚¹ 12.84 cr," he added.
Directed by Ali, the film features Salman and Anushka as wrestlers, while Randeep Hooda, Amit Sadh and Kumud Mishra are the supporting characters.