Rupee Depreciation Impact: Mercedes-Benz Likely To Announce Price Hike In India Reuters

Luxury car maker Mercedes-Benz rolled out the diesel engine version of its B-Class car in India with a price tag of ₹22.60 lakh (ex-showroom Mumbai).

Under the hood, the B-Class 180 CDI Style (Diesel) is powered by the same 2.2-litre four-cylinder engine which powers A-Class diesel cars. It delivers a power of 108PS and 250Nm of peak torque and the company claims it gives a fuel efficiency of 18.98 Kmpl. It has a top speed of 190 kmph.

"With the B-Class we have pioneered the luxury tourer segment in India and the launch of the B-Class diesel will further enhance the options for the new age customers who aspire to own a luxury brand," said Mercedes-Benz India Managing Director and CEO Eberhard Kern, reported PTI.

The most noticeable aspect about the diesel version is its price tag. By pricing the diesel version lower than its petrol model, Mercedes once again played the same trick that it tried with the A-Class diesel version. The car will come in four colour options which include Jupiter Red,Cirrus White,Polar Silver and Monolith Grey. Unlike the B-Class petrol version, the diesel version is launched only in one variant - Style trim.

"We have seen a substantial demand for our new generation cars like the B-Class petrol and the A-class in India and the B-class diesel is a step ahead," Kern said adding, "We are closely monitoring the developments. If the rupee continues to remain at current level for long, it may be forced to pass on cost pressure to consumers for specific models to protect margins."