A shop assistant waits for customers at a Meizu store
A shop assistant waits for customers at a Meizu store as Meizu MX3 smartphones are seen on display in the foreground, in Shenzhen, Guangdong province June 16, 2014.REUTERS/Stringer

It appears that the Meizu m3e will find buyers in emerging markets like China and India. The budget smartphone has reportedly received millions of registrations ahead of its release in the market.

The Meizu m3e was announced in China on Wednesday. It comes with a price tag of 1,299 Yuan (around $196 / €175 / Rs. 13,000), and is set to take on other devices like Xiaomi Redmi Note 3 (32 GB+3GB RAM variant), Lenovo K4 Note and other sub-Rs. 15,000 smartphones currently available in the market.

The new handset has received over 3 million registrations in China in less than 24 hours after its announcement, according to a report by PlayfulDroid. Registration for the device will be closed on Aug. 13, as it will be up for flash sale on Aug. 14.

The Meizu m3e sports a 5.5-inch IPS LCD capacitive touchscreen with 1,080x1,920 pixels (403 ppi pixel density), powered by a Mediatek Helio P10 processor, and runs Android 5.1 Lollipop based Flyme 5.2.1 operating system. It also features a 32GB internal memory expandable up to 128GB via microSD card, a 3GB RAM, a 13MP main camera with f/2.2 aperture, phase detection autofocus, dual-LED (dual tone) flash, 1/3" sensor size, a 5MP secondary camera with f/2.0 aperture, and a 3,100mAh battery.

The company is yet to announce its availability in other markets like India.

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