Akkineni "Manam" has turned out to be a crowd puller with the film minting fantastic collections in both India and overseas markets.
The romantic comedy drama has earned ₹8.92 crore share in four days (23-26 May) at the Indian box office, according to film critic and trade analyst Taran Adarsh.
Here is the breakup of the film's collections in India: Nizam - ₹3.43 crore, Ceded - ₹1.32 crore, Vizag - ₹83 lakh, Guntur - ₹59 lakh, Krishna - ₹63 lakh, East Godavari - ₹46 lakh, West Godavari - ₹45 lakh, Nellore - ₹26 lakh
Andhra Pradesh - ₹7.97 crore
Karnataka - ₹76 lakh
North India - ₹3 lakh
Tamil Nadu - ₹15 lakh
Orissa - ₹1 lakh
Total 4-day all-India share - ₹8.92 crore
While the film performed well on weekends, it also managed to hold well on Monday. It is fast approaching the ₹10-crore mark (share) at the Indian box office.
"Manam" has also performed exceptionally well in the US where Telugu films have huge markets. The film crossed the $1 million mark on Monday and had earned over $844,000 till Sunday. The memorial day holiday seems to have boosted its business prospects. The Telugu drama earned $154,595 on 26 May, which helped the film enter into the elite $1 million club.
"#Manam [Telugu] crosses $ 1 million in USA. Collects $ 154,595 on Mon. Total: $ 1,015,495 [₹ 5.98 cr]. Some screens yet to report. AWESOME!," film critic and trade analyst Taran Adarsh tweeted.
"Manam" has become the first Akkineni film to have achieved this rare feat. It is also the ninth Telugu film to join the $1 million club after "Dookudu", "Gabbar Singh", "Atharintiki Daaredi", "Baadshah", "Seethama Vakitlo Sirimalle Chettu", "Eega", "1: Nenokkadine" and "Race Gurram."
The Akkineni multi starrer has also become the third Telugu film of 2014 to get into the club.
The success of "Manam" should bring relief to Nagarjuna, whose last project "Bhai" failed to set the cash registers ringing.
Expectations were high for the romantic comedy drama since three-generation actors of the Akkineni family (Nageswara Rao, Nagarjuna and Naga Chaitanya) had shared screen space for the first time. Moreover, it was the last film of ANR in his seven-decade-long film career.
The film received positive feedback from critics and the audience after it hit the screens on 23 May. Positive word of mouth helped the film to get more audience and its success is evident with the film raking in good collections worldwide.
The demand is huge for the film that theatres are planning to add more screens in the coming week. Besides the "A" and "B" centres, the film is reportedly getting decent response from "C" centres as well.
"Ticket sales recorded a 20% hike even on Monday, something never heard of in recent times. One hears the movie ticket has been selling at premium in many of the single screen in rural areas," a press statement from the makers stated.
"The movie released in 600 screens and will add 20% more screens for the coming week," the statement read.