LeEco has reintroduced its popular LeEco Day on Flipkart, where consumers can take advantage of attractive schemes and offers on Le Superphones and also stand a chance to win a mega prize. The second iteration of LeEco Day runs only for 2 days on Thursday and Friday.
LeEco Day v2.0 follows Xiaomi's Mi Fan Festival, which was held April 6 as a part of the company's 6th birthday. LeEco Day is extended over two days and makes a compelling offer to shoppers who are looking to buy a new phone.
LeEco announced offers on both Le 1s and Le Max smartphones, valid only during the sale days. If buyers exchange their old smartphone, Flipkart is giving an instant credit based on the brand and model of your existing smartphone, assuming the handset is in working condition. Buyers interested in the Le 1s can get up to Rs. 10,000 off and up to Rs. 21,000 off on the flagship Le Max upon exchanging old smartphones.
To sweeten the deal, LeEco will pick one lucky buyer of Le Superphones on April 7 and 8 who will get a chance to win a Mahindra KUV100. The first LeEco Day winners were announced Tuesday and Pankaj Verma from Delhi won the Mahindra KUV100 for purchasing a Le Superphone on February 25. The Chinese tech firm also distributed Bluetooth headphones to 2,000 lucky winners.
During its second LeEco Day, the company is offering additional 5 percent cash back on all debit and credit card transactions and a free 4G-ready Airtel SIM as a freebie. All offers are valid exclusively on Flipkart till stocks last. As of this writing, the Le Max 128GB gold edition had run out of stock.
LeEco's annual fan festival tradition has raked in a lot of attention. The company claims to have sold 572,000 Le Superphones and 355,000 Super TVs in its global online sales, and its global sale during its annual LeEco Day reached $270 million.
In India alone, the company has sold over 200,000 Le Superphones, both Le 1s and Le Max combined, in three flash sales lasting 31 seconds in February. The company says it has 555 service centers in prime locations around the country and 24/7 toll free service for users to get instant help.
LeEco has partnered with media providers Eros Now and YuppTV for video-on-demand and TV content streaming services, respectively, to strengthen its content ecosystem. The new content will be available for users in the second quarter this year, the company said.