E-commerce retail site Infibeam is conducting a major sale on its online store to attract shoppers with generous discounts. Dubbed as the Big Bang Sale, Infibeam promises exclusive deals on a wide range of products from renowned brands. The e-tailer is offering up to 80 percent discount on electronics, books and lifestyle products and the sale is expected to last three days, starting 15 June.

If you are on the lookout for a new smartphone or shopping for some best-selling novels, Infibeam's Big Bang Sale will be worth your time. Products from major brands such as Apple, Microsoft, and Samsung in electronics and Woodland, Puma, Tommy Hilfiger, Davidoff, Raymonds and other renowned lifestyle labels will receive attractive discounts during the sale.

"Big Bang Sale will offer customers with special and exclusive deals on thousands of products at best prices and designed to meet customer expectations. We will be launching many customised deals to encourage new customers to experience online shopping. I welcome all to enjoy this great shopping festival at Big Bang Sale," Infibeam co-founder Kartik Jain said in an e-mail statement.

The Infibeam Big Bang Sale is expected to cover remotest places across India and will also have a dedicated section called "Killer Deals", which will comprise of products below ₹500 and more.

Traditional shipping and payment methods will be entertained during the three-day sale. Buyers can opt for Cash on Delivery or make payments using Debit or Credit cards. To make things more convenient, Infibeam will also offer EMI options on various products.