Apple to Launch iPhones Worth ₹11,000 to India, China by 2014: Reports
Gene Munster, a senior research analyst at investment and asset management company Piper Jaffray, said that Apple's cheaper iPhone would be priced around $200 (unsubsidized), Business Insider reported.
He further elaborated that emerging markets cannot match the business models followed by the US and other developed countries.
US network carriers such as Verizon Wireless, AT&T and Sprint offer subsidized iPhones which are priced close to $600. The carriers sell the phones for $200 with contract for a specific time period which also includes data plans for internet usage.
- FOLLOW US
- Follow @ibtimesindia
The Cupertino firm has a very low market share compared to Nokia, Samsung in the Indian smartphone market. Its low market share can be directly attributed to the high prices of iPhones.
Nokia and Samsung have a major share of phone market as they have several phone variants to meet the budgets needs of people in India.
Munster mentioned that Apple's unsubsidized cheaper iPhones, which are priced at around ₹ 11,000, might hit India and China by 2014.
Apple needs a major decision from Apple CEO Tim Cook for this to become a reality.
Known for its quality products, the company sells its premium products at higher prices. If Apple becomes successful in bringing a quality product at an affordable price, it may finally have a leading edge over rivals in emerging markets.
To contact the editor, e-mail:
- Apple Confirms Availability of iPhone Recycling Program in Canada Retail Stores
- Earlier iPhone 6 Release Date Firms Up as Apple Taps Samsung for A8 Chip Production, Foxconn Hires More Workers?
- Google Nexus 6 is iPhone 6, Galaxy S5 Killer on Release Date with IP67 Waterproof, Dustproof Features – Reports
- From Malaysia: Spiritual Methods Used to Track Missing Malaysian Flight MH370
- Asian Shares Find Support Amid China Uncertainty
- Terror Group Claims Responsibility for the Missing Malaysian Flight