The biggest advantage of buying an Android smartphone is the openness of the platform which allows you to customise the device to its core. Launcher apps allow you to change the look of the entire device and also provide you several utilities.

And happily, you don't need to root your device to get all those. Google Play Store features hundreds of launcher apps in their store including several paid and free alternatives.

In this article we will be discussing our top 10 picks of launcher apps and happily all of them are free to download. So here you go, the top 10 free Android launcher apps with enough potential to change the way of your smartphone usage.

Check out the slideshow below:

  • Nova Launcher
    Nova Launcher: This highly customisable launcher app support all Android smartphones and tablets featuring Android 4.0 OS. The app allows you to configure rows & columns, infinite scroll, drawers, new icons with backup/restore and gesture support.Google Play
  • Apex launcher
    Apex Launcher: Available in both paid and free editions, the Apex launcher also supports Android 4.0 OS based devices and features customisable home-screen, scroll-able dock, app drawer, hide apps with similar backup/restore and multiple gesture support.Google Play
  • Action Launcher 3
    Action Launcher 3: Action Launcher 3 is both a complete re-write and and a complete re-design. It takes everything you love about Action Launcher 2 and Google Now Launcher, and infuses it with material design. Action Launcher also allows you to import from your existing layout from other launchers such as Apex, Nova, Google Launcher, Sense, TouchWiz and the stock Android launcher.Google Play
  • EverythingMe App
    EverythingMe Launcher: The launcher is capable to organise all your installed apps, contacts and information to make your phone look tidy. It has a prediction bar, which reads your behaviour and alerts you to accomplish that particular task. For example, opening news apps in the morning, call back to a missed-call from any friend.Google Play
  • Yahoo Aviate Launcher
    Yahoo Aviate Launcher: Yahoo Aviate automatically organises your apps and shows you the information you need, at the moment it's useful. Aviate will let you know traffic conditions during your morning commute; intelligent calendar features at work; music apps and widgets when you plug in your headphones - plus your most-used apps are on your centre screen so you never have to hunt for them again.Google Play
  • Smart Launcher 2
    Smart Launcher 2: A beautiful looking launcher with minimalist design, easy-to-use interface and consumes less memory. The launcher allows you to access most common apps, organise your apps into categories and supports Apex and Nova Icon set and 300 themes.Google Play
  • Go Launcher EX Launcher
    Go Launcher EX Launcher: One of the popular most Android launcher app with 10,000 personalised themes, great flipping and transition effects, 15 utility widgets and gesture support.Google Play
  • Launcher 8 Free Launcher
    Launcher 8 Free Launcher: Launcher 8 is a free launcher app to transform your Android phones look to a Windows Phone like interface. You can also customise the personalised Windows phone 8 layout. The launcher also allows you to add tiles in different sizes and colours and edit the visual.Google Play
  • Google Now Launcher
    Google Now Launcher: Google Now on your home screen - it's easier than ever to get just the right information at just the right time. Just say "Ok Google" - when you're on your home screen, just say "Ok Google" to trigger voice input. Then say your search query. Or tell your phone what to do, like send a text message, get directions, or play a song.Google Play
  • Themer: Launcher
    Themer: Launcher - Themer is a launcher with free themes including HD wallpapers, icon packs, and widgets to suit any mood or occasion. User can also download 400 free premium themes. The Themer app also features Smart Categorise apps and icon pack support.Google Play