Tata Tiago's top-end version accounts for 60% of sales; company plans to ramp-up production

Tata Motors's latest hatchback Tiago has been doing overwhelming sales every month after the launch in April. The first Tata Motors product featuring Impact design language has gone well with the customers in terms of sales and booking. The hatchback has been doing monthly sales near 5,000 while booking just crossed 50,000 units. Emerging reports indicates over 60 percent of the sales came from the top-spec model of the hatchback.

The hatchback currently commands over three months of waiting period and the company is working on ramping up production of Tiago, reports The Hindu BusinessLine. The hatchback recorded 4,557 units sales in September. In August, Tiago sales stood at 4,527 units. The sales of new hatchback in April, May, June and July was 3,022 units, 3,287 units, 4,205 units and 5,114 units, respectively. It is evident that Tiago has been clocking sizeable numbers and the company has been recording steady growth.

Tiago is powered by two engines -- 1.2-litre three-cylinder Revotron petrol and 1.05-litre three-cylinder Revotorq diesel. The petrol mill churns out 83.8bhp of power at 6,000rpm and 114Nm of torque at 3,500rpm, while the diesel mill produces 69bhp of power at 4,000rpm and 140Nm of torque at 1,800-3,000rpm. Both the engines come mated to a five-speed manual gearbox.

Tata Motors has increased the prices of the Tiago in August by Rs. 6,000, except the base variant (XB). The petrol variants are now priced from Rs 3.20 lakh to Rs 4.81 lakh, while the diesel variants will cost between Rs 3.94 lakh to Rs 5.60 lakh, ex-showroom Delhi.