Maruti Suzuki Ciaz to Debut in September; Bookings, Price Details
Maruti Suzuki posted 26.9 percent growth in its total sales in August 2014.Reuters

It is festive season in India, a time that is not just for celebration but is also considered auspicious to purchase new things. The auto makers in the country are all set to launch new models in India to cash in on this season. Maruti Suzuki, which earlier introduced offers on its various models, has now launched limited editions of popular B-segment hatchback Swift and its bigger sibling Swift DZire.

Dubbed Swift Silver Plus and DZire Regalia, the duo comes with special accessory packages at a discounted price. Both the cars, Swift Silver Plus and DZire Regalia carry over the same engines and have been priced at ₹4.66 lakh and ₹5.13 lakh respectively (ex-showroom Mumbai).

Maruti Swift Silver Plus limited edition

Maruti Swift Silver Plus limited edition comes with features like smartphone holder with charger, reverse/ parking sensors, neck pillow, back cushion and premium seat upholstery. In addition to this, there are also steering covers, Sony stereo and speaker system on offers. The package, which usually comes at ₹31,745 is now being offered with a discount of ₹4,245, making it ₹27,500.

Maruti DZire Regalia limited edition

The new edition of Swift Dzire gets accessories both inside and outside. There are signature wrinkled seat covers, designer floor mats and interior styling kit along with new body graphics and decals and reverse/parking sensors. The package which originally comes with a price tag of ₹18,810 now goes for ₹13,800 with a discount of ₹5,010.

Maruti is also attracting buyers with region-specific offers. The company, which announced special packages during the Ganesh festival and Onam for its customers in Maharashtra and Kerala respectively, will now look forward to special package offers for Durga pooja. The company has also come up with an 'MGA Women Accessories Range' that includes Digital Tire Inflater, Feminine Designed Body Graphics, Child Seat, Shoe Box, Reverse Parking assist, Multi-Purpose Safety Tool , In Car Chiller and pack of nine Interior kits like (Seat Cover, Cushion Pillows, Steering Wheel Cover and Multi-purpose Bag).