Finnish Handset maker Nokia has re-introduced the smartphone exchange campaign which offers close to ₹10,000 on high-end Lumia handsets to cash in on the Diwali season.
In August, the company's buy-back campaign had included only mid-range phones - Lumia 520 and Lumia 620. This time, 'Nokia Lumia Smart Upgrade Offer' has added two more handsets - Lumia 625 and Lumia 925, in a bid to attract more buyers.
With discounts, Nokia is offering its flagship metal-clad Lumia 925 for as low as ₹28,629. Its biggest smartphone, Lumia 625, can now be purchased for ₹14,919. The price of budget phone Lumia 520 has dropped from ₹11,289 to ₹7,289 and Lumia 620's price has gone down from ₹15,999 to ₹9,999.
It is to be noted that the retail prices of all Lumia phones in the buy-back scheme are slightly exaggerated compared to online retailers and brick-and-mortar stores which are selling these Nokia handsets for three to two thousand rupees less. Prospective buyers can contact the nearest smartphone retailers to enquire more about the offer.
Nokia has claimed the smartphone dealers will solely decide the discount amount based on the physical condition of the buyer's old phone. The company also insists that the consumer must be the absolute owner and should produce the invoice of the old handset purchase along with valid photo ID copy. [Click here, to check out the smartphones eligible for exchange offer].
| Nokia Phone | MRP | Old phone exchange discount | Reduced price |
| Lumia 925 | ₹38,529/- | Up to ₹10,000/- | As low as ₹28,529/- |
| Lumia 625 | ₹21,919/- | Up to ₹7,000/- | As low as ₹14,919/- |
| Lumia 620 | ₹15,999/- | Up to ₹6,000/- | As low as ₹9,999/- |
| Lumia 520 | ₹11,289/- | Up to ₹4,000/- | As low as ₹7,289/- |
Apple is the first smartphone maker to kick-start the buy-back scheme in India early this year. The company claimed that iPhone sales in the subcontinent surged more than 400 percent in the first quarter of 2013, shipping close to 200,000 units between April and June.
Samsung, BlackBerry, Sony and Nokia also jumped in the bandwagon. A few days ago, BlackBerry slashed the prices of its flagship touch screen smartphone, Z10, from ₹43,490 to ₹29,999 as a limited offer.
With just a month away from the Diwali festival to begin, many more smartphone makers are expected to follow suit.
Key Features of Nokia Lumia 520, Lumia 620, Lumia 625 and Lumia 925:
| Model | Nokia Lumia 520 | Nokia Lumia 620 | Lumia 625 | Lumia 925 |
| Display | 4.0-inch TFT WVGA ClearBlack Display (800x480p) withIPS display technology pixel
density of 235 ppi (pixels per inch) |
3.8-inch TFT WVGA LCD screen(800x480) with IPS and ClearBlack
Display technology, pixel density of 245 ppi |
4.7-inch IPS LCD WVGA (800x480) screen with pixel density of 201 ppi (pixels per inch), Corning Glass 2 protective screen shield | 4.5-inch AMOLED WXGA screen with 1280x768p display resolutions; Pixel density: 334 ppi (pixels per inch), Corning Gorilla Glass 2 shield |
| OS | Windows Phone 8 OS | Windows Phone 8 OS | Windows Phone 8 OS | Windows Phone 8 OS |
| Processor | Dual-core Qualcomm KraitProcessor with 1Ghz CPU speed | Qualcomm SnapdragonTMS4 based dual-core processor with 1.0GHz CPU speed | 1.2GHz Qualcomm Snapdragon S4 dual-core processor | 1.5GHz Qualcomm Snapdragon S4 dual-core processor |
| GPU | Adreno 305 | Adreno 305 | Adreno 305 | Adreno 225 |
| RAM | 512MB | 512MB RAM | 512MB RAM | 1GB RAM |
| Storage | 8GB internal memory, expandable up to 64GB | 8GB internal memory, expandable up to 64GB | 8GB, expandable up to 64GB via microSD card | 16GB, no option of microSD slot |
| Camera | Main:5.0-megapixel camerawith auto-focus,
( no flash support) No front-camera |
Main :5.0-megapixel camera with LED flash support , 2592x1936p image resolutionFront: VGA camera(640x480) | Main: 5.0-megapixel camera with LED flash, 1080p full HD video recording, 4X zoomFront: VGA(480p) camera | Main: 8.7-megapixel PureView camera with OIS, auto-focus, dual-LED flash support, 4X digital zoom, Carl Zeiss Tessar optics, six physical lenses, 1080p HD video recording at 30fps.Front: 1.2-megapixel wide angle HD camera which can take 720p resolution video |
| Battery | 1430 mAh | 1300 mAh | 2000 mAh | 2000 mAh |
| Network Connectivity | 2G & 3G | 2G & 3G | 2G & 3G | 2G & 3G |
| Add-ons | Bluetooth v3.0, USB v2.0, Wi-Fi (802.11 b/g/n), No-NFC connectivity support | Wi-Fi, Bluetooth v3.0,NFC,Micro-USB 2.0 | Wi-Fi (WLAN IEEE 802.11 b/g/n),Bluetooth v4.0+LE,USB v2.0, A-GPS, GLONASS, FM Radio | Wireless charging capability, new Nokia Smart Camera mode, USB v2.0, Bluetooth v3.0, Wi-Fi (802.11 a/b/g/n), NFC |
| Dimensions | 119.9 x 64.0 x 9.9 mm | 115.4x61.1x11.0 mm | 133.2 x 72.2 x 9.3 mm | 129.0 x 70.6 x 8.5 mm |
| Weight | 124 g | 127 g | 159 g | 139 g |
| Price [MRP] | ₹11,289/- | ₹15,999/- | ₹21,919/- | ₹38,529/- |
| With Discount | Price drops to ₹7,289/- | Price drops to ₹9,999/- | Price drops to ₹14,919/- | Price drops to ₹28,529/- |
