Shivaay
Pictured: Ajay Devgn in a "Shivaay" poster.Shivaay official page/ Twitter

The much-awaited "Shivaay" song — "Bolo Har Har Har" — is out and the visuals are by far the trippiest Bollywood has ever put together. The intense and gritty avatar of Ajay Devgn is making the wait for Oct. 28 very difficult.

Composed by Mithoon, sung by Mohit Chauhan, Sukhwinder Singh and Megha Sriram, the hauntingly beautiful track features interesting verses by rapper Badshah. Most of "Bolo Har Har Har" is peppered with chants of Lord Shiva, which is totally in keeping with the central theme of "Shivaay."

The hypnotic "Bolo Har Har Har" video has been directed by Chandan Arora with Manu Anand as the director of photography, Sabu Cyril as production designer and Longinus as choreographer.

With "Shivaay," Ajay is back on the director's chair for the second time and therefore, he doesn't want to leave anything to chance. From posters, to trailer and now a full-fledged song, the makers of "Shivaay" are releasing better products each time, which is crucial because it has a big-ticket release — "Ae Dil Hai Mushkil" — to fight this Diwali.

Meanwhile, here's what the critics have to say about #BoloHarHarHar:

Devansh Patel: To heal ur wounds, he @ajaydevgn gets you to dance. The 3rd eye it is! Splendid! @ShivaayTheFilm #BoloHarHarHar

Taran Adarsh: A song that demands multiple viewing. Ajay conveys it all with his eyes... Here's 'Bolo Har Har Har' from #Shivaay

Priya Gupta: #BoloHarHarHar...is so impactful & different. And how powerful are @ajaydevgn 's eyes!!! #Shivaay

Upala K Basu Roy: Agree. And you just made an ordinary song into something spectacularly extraordinary!!! #BoloHarHarHar

Joginder Tuteja: Haunting, trance, bold, hallucinating, explosive! That's #Shivaay

The fans cannot stop gushing over this "Shivaay" song:

Gaurav Agrawal: @ajaydevgn can't resist my excitement to this Extra ordinary,spectacular movie to watch #BoloHarHar

Freaky Jai: What a brilliant and energetic title song - @Its_Badshah has nailed it - Bolo har har har. @ajaydevgn @ShivaayTheFilm #boloharhar #Shivaay

Prateek Arora: Just heard the #boloharhar track..@Its_Badshah you nailed it bro ! Awesome rap and Kudos to mohit chauhan and Sukhi singh

Rahul Kaushik: While legacy of Hindi film industry has been Allah songs, @ajaydevgn has tried to break off from leak. #BoloHarHar

Tarun Kansal: @ajaydevgn superb sir. never seen before visuals. nothing can be more better den dis @ShivaayTheFilm #BoloHarHar

TUSh-R: After #ADHM title song #BoloHarHar . It seems that 2 producers are playing a game of chess.Let's see who checkmates other this Diwali.

Watch "Bolo Har Har Har" here.

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