Since the launch of feature-rich Motorola Moto E in May, numerous smartphone makers (both MNC and domestic) have been flooding the market with budget handsets vying to get more market share.
Now, Samsung, though a bit late in the race, has released three new entry-level Android KitKat phones - Galaxy Star Advance, Star 2 Plus and Ace NXT in India, to showcase its versatility of rolling out multiple devices at one go.
"Especially created for the Indian market Galaxy Star 2, Galaxy Star Advance and Galaxy Ace NXT have been launched to provide a larger set of consumers with the experience of superior mobile technologies and richer internet experience at an affordable price," NDTV quoted Samsung India (Mobile & IT), Marketing, vice-president, Asim Warsi.
First up, Galaxy Star Advance sports a 4.3-inch WVGA display with 800x480p resolutions and is powered by a 1.2GHz processor backed by 512MB RAM, 4GB inbuilt memory (expandable up to 32GB), 3.0-megapixel main camera (with LED flash) and a 1800 mAh battery. It comes with the price-tag of ₹7,400.
Galaxy Ace NXT and Star 2 Plus too pack pretty much the same specifications seen inside the Galaxy Star Advance sans the screen size and battery capacity. They are priced – ₹7,400 and ₹5,100.
Other mentionable feature of these Samsung smartphones are that, they are compatible with numerous Indian regional dialects such as Assamese, Bengali, Gujarati, Hindi, Kannada, Marathi, Malayalam, Oriya, Punjabi, Tamil, Telugu, and Urdu.
Going by the specifications and their price-tag, Samsung will have a tough time convincing price-conscious Indian consumers who are spoilt for choices with numerous affordable phones in the market having much superior features.
For instance, the popular Moto E comes with price-tag of just ₹6,999 with water-resistant screen, dual-core CPU, Gorilla Glass 3 shield and the list goes on. Even domestic players like Micromax (Canvas Fire, Canvas Unite 2, Entice A105, and Engage A091), Lava (Iris X1), Xolo (Q600s), Celkon (Campus A35K), Karbonn (Titanium S99), Intex Aqua Curve Mini sell their KitKat devices for same price-range.
Despite these shortcomings, Samsung has an edge over the rivals for being a market leader with well established chain of third-party sellers and after-sales service centers across the country, whereas domestic brands and some MNC based Motorola, Xiaomi phones have limited availability, as they are retailed only via online stores.
Key specifications of Samsung Galaxy Star Advance, Star 2 Plus & Galaxy Ace NXT & Motorola Moto E:
|Models||Samsung Galaxy Star Advance||Samsung Galaxy Star 2 Plus||Samsung Galaxy Ace NXT||Motorola Moto E|
|Display||4.3-inch WVGA screen with 800x480p resolution||3.5-inch HVGA screen with 480x320p resolutions||4.0-inch WVGA screen with 800x480p resolution||4.3-inch qHD (960x540p) screen with Corning Gorilla Glass 3Pixel density : 256 ppi (pixels per inch)|
|OS||Android v4.4 KitKat with TouchWiz Essence UI||Android v4.4 KitKat with TouchWiz Essence UI||Android v4.4 KitKat with TouchWiz Essence UI||Android v4.4.2 KitKat OS (v4.4.4 already released)|
|Processor||1.2GHz processor||1.2GHz processor||1.2GHz Single-core A7 Spreadtrum Dolphin CPU||1.2GHz Qualcomm Snapdragon 200 series dual-core CPU with 400MHz Adreno 302 GPU|
|Storage capacity||4GB, expandable up to 32GB||4GB, expandable up to 32GB||4GB, expandable up to 32GB||4GB, expandable up to 32GB|
|Camera||Main: 3.0-megapixel camera with LED flashFront: No camera||Main: 2.0-megapixel cameraFront: No camera||Main: 3.0-megapixel camera with LED flashFront: No camera||Main: 5.0-megapixel camera (no flash)Front : no camera|
|Battery||1800 mAh||1300 mAh||1500 mAh||1980 mAh (Li-Ion);Can provide power for close to 24 hours under mixed media usage|
|Add-ons||Dual-SIM slots, Bluetooth v4.0, Wi-Fi (802.11 b/g/n), USB v2.0, A-GPS+ GLONASS,||Dual-SIM slots, Bluetooth v4.0, Wi-Fi (802.11 b/g/n), USB v2.0, A-GPS+ GLONASS,||Dual-SIM slots, Bluetooth v4.0, Wi-Fi (802.11 b/g/n), USB v2.0, A-GPS+ GLONASS,||Dual-SIM slots (micro), Bluetooth v4.0 (with LE), Wi-Fi (802.11 b/g/n), micro-USB v2.0, microSD card slot, FM radio,|
|Dimensions||129.7 x 65.9 x 9.4 mm||109.8x59.9x11.8mm||121.4 x 62.9 x 10.7 mm||124.8x 64.8 x 12.3 mm|
[Image Credit: Samsung India e-Store]