Royal Enfield
Royal EnfieldRoyal Enfield

Royal Enfield, the oldest motorcycle brand, has registered a 71% growth in sales for the month of October. The Eicher Motors subsidiary sold 44,522 units of its motorcycles in domestic as well as international market in October 2015, as against 26,039 in October 2014.

The Chennai based manufacturer sold 44,138 units of motorcycle in India alone against the 25,510 units in October 2014 registering 73% sales growth. However, exports saw a downward trend of 384 units in October against 529 units in October 2014. The exports in September 2015 were promising with 56% increase to 750 units against 480 motorcycles in September 2014.

Royal Enfield is increasing its sales every month. The two-wheeler manufacturer sold a total of 44,491 units in September 2015, a growth of 58.78% from the same month last year. In August 2015, Royal Enfield saw a growth of 59.26%.

Royal Enfield also made headlines by selling over 3 lakh bikes in 2014, overtaking Harley Davidson's global sales of 2.67 lakh units.

Royal Enfield also opened its first exclusive stores in the city of Madrid, Spain and Paris, France in October 2015. The company has its eyes on global expansion now. As part of the plan, Royal Enfield entered the Malaysian market and set up direct sales subsidiary in the US in August 2015.

Royal Enfield will conduct the Rider Mania 2015 from 20 to 22 November. Rider Mania is a gathering of Royal Enfield enthusiasts from across the country organised in Goa ever year.

The unveil of the Royal Enfield's first adventure motorcycle, the Himalayan is also expected during the Rider Mania 2015.

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