GUM bags the distribution rights of 'Devi(L) in Kerala
GUM bags the distribution rights of 'Devi(L) in KeralaSreedhar Pillai/Twitter

After the blockbusters "I," "Baahubali: The Beginning," "Thoongaavanam" and "The Jungle Book," popular production house Global United Media (GUM) has bagged the theatre distribution rights of Prabhudeva's upcoming horror movie "Devi(L)" in Kerala.

"We're proud to be associated with Devi (L). Besides the Tamil version, we have also snapped the rights to dub and release the film in Malayalam in Kerala. The film is expected to hit the screens in September," read a statement released by GUM. 

The AL Vijay-directed movie, which also features Tamannaah and Sonu Sood in main roles, will be released across the South Indian state in Tamil and Malayalam languages. When International Business Times, India, contacted GUM asking about the amount for which it bagged the rights, the spokesperson said that the distribution right was bought as per the market standard.

The production house bankrolled the Malayalam movies "Lord Livingstone 7000 Kandi," starring Kunchacko Boban and Dulquer Salmaan's latest release "Kammatipaadam."

"Devi(L)" was simultaneously shot in Tamil, Telugu and Hindi. Tamannaah plays the role of an actress in the film, which is titled "Abhinetri" in Telugu. The music of the horror thriller is being composed by Sajid-Wajid, GV Prakash Kumar and Vishal, while cinematography and editing have been handled by Manush Nandan and Anthony. The Prabhudeva-starrer is scheduled to hit the screens in September this year.