Nokia, now a subsidiary of Microsoft Mobile Oy, is reportedly planning to release the 4G smartphone Lumia 830 in India next month.
"We want to continue to push point lower and lower than anything we have today. That's the statement for both 3G and LTE (4G) because that is the thing which gives us scale of the ecosystem," the PTI quoted- Chris Weber, Microsoft's Mobile Device Sales, Corporate Vice President as saying.
Citing internal sources, they also revealed that the American company is contemplating to release the recently unveiled Lumia 830 in India in October for around ₹26,000.
Lately, Microsoft, especially after the acquisition of Nokia is increasing it smartphone portfolio in the budget segment to attract feature-phone users who are looking to migrate to smartphone with affordable price-tags.
The company recently released the Lumia 530, cheapest Windows Phone 8.1 OS based smartphone into the market and now it is getting ready to launch 4G based mid-range device, Lumia 635 and the upper mid-range phone Lumia 830 soon.
Rival Google has already initiated the process in India, to sway the next billion users in to its fold, by inking pacts with domestic brands such as Micromax, Spice, Karbonn Mobiles and Celkon to introduce budget stock Android smartphone under $100 (around ₹6,000).
[Note: Another local player, Intex is also in talks with Google to join the Android One project.]
The search engine giant has strategically chosen the Indian market to tap the vast youth population (comprised of more than 60 percent of the total Indian population).
The potential for future growth in the Indian smartphone market looks promising as 71% of the handest users continues to use feature-phones and add to that, domestic smartphone market witnessed a staggering 84 % year-on-year growth in this Q2, compared to last year, said market watch-dog, IDC (International Data Corporation)
[Note: India is the fastest and the third biggest smartphone market in the world, behind the leader China, followed by USA].
For the uninitiated, Google has also scheduled a press event on 15 September in India, which many believe that the company will showcase more Android One smartphones and there is a possibility of the new Android L OS getting unveiled (this is only speculations).
Lumia 830 originally made its debut last week at the ongoing globally acclaimed electronics trade fair, IFA (Internationale Funkausstellung Berlin) 2014, Germany.
It sports bigger 5.0-inch HD (720x1,280p) ClearBlack LCD screen with Corning Gorilla Glass 3 shield and metal frame around the edges. It also boasts of 10.0-megapixel PureView camera with Carl Zeiss lens and HD front camera.
Besides Lumia 830, the company also unveiled mid-range devices- Lumia 730 and 735. They pack similar hardware but the only difference between the two is that former boasts 4G-LTE network support.
They feature 4.7-inch HD display ClearBlack IPS OLED screen with Corning Gorilla Glass 3 shield and come packed with the latest Windows Phone 8.1 OS (with Lumia Denim update),1.2GHz Snapdragon 400 series quad-core processor, 1GB RAM, 8GB inbuilt memory and a 2,220 mAh battery.
Key Specifications of Nokia Lumia 830:
|Model||Nokia Lumia 830|
|Display||5.0-inch HD (720x1,280p) ClearBlack LCD screen with Corning Gorilla Glass 3Pixel density: 296 ppi (Pixels per inch)|
|OS||Windows Phone v8.1 with Lumia Denim update|
|Processor||1.2GHz Qualcomm Snapdragon 400 series CPU|
|Storage capacity||16GB, expandable|
|Camera||Main: 10.0-Megapixel PureView camera with Carl Zeiss lens, flash, 1/3.4-inch sensor, 26 mm camera focal length, f/2.2 aperture
Front: HD 0.9-megapixel wide-angle camera with f/2.4 aperture
Talk time: up to 12.9 hours (2G) & 14.8 hours (3G)
Standby time: close to 22 days
|Network||3G & 4G-LTE|
|Add-ons||Nano-SIM (single slot), wire-less charging ability, Bluetooth v4.0, Wi-Fi, NFC, FM radio, USB v2.0,|
|Dimensions||139.4 x 70.7 x 8.5 mm|
|Colours||Orange, green, white and black|