"Shaandaar" actor Alia Bhatt and Shahid Kapoor are promoting their films in a unique way. Shahid and Alia are lending their support for Mumbai's nightlife.

Shahid and Alia will unveil the song "Neend Na Mujhko Aaye" from their film "Shaandaar" at the stroke of midnight today. The song "Neend Na Mujhko Aaye" is the fourth track from the film, after "Gulaboo", "Shaam Shaandaar" and "Nazdeekiyaan".

Through the song, the lead actors of "Shaandaar" are supporting Mumbai's nightlife. Shahid and Alia feel that nightlife is the need of the hour as Mumbai is a metropolitan city. The actors feel that by keeping the nightlife alive, it will help Mumbaikars to get some time out of their busy schedules and enjoy the vibrancy of Mumbai.

Keeping the nightlife alive will also give a boost to the tourism sector in the city.

Interestingly, Shahid and Alia play insomniacs in the film and what will be a better place than Mumbai for all the insomniacs to roam around.

"Shaandaar" directed by Vikas Bahl is based on a destination wedding. The film features Shahid, Alia, Pankaj Kapoor Sanah Kapoor, Sanjay Kapoor and Sushma Seth among others. The romantic film will release on 22 October.