Maruti Suzuki, country's largest car-manufacturer, announced the launch of a special edition of its Alto small cars in India dedicated to the Indian cricketer MS Dhoni. The MS Dhoni inspired Alto range includes Alto 800 and Alto K10.
The Alto special edition comes ahead of the release of MS Dhoni's multilingual biopic 'M. S. Dhoni-The Untold Story'. The new edition of Alto will be available for purchase starting from the first week of October 2016.
Available in Alto (Lxi), Alto K10 (Lxi, Vxi) variants, the special edition is offered with dual-tone interior schemes- Black and Silver, and Red and Blue. Beside this, the new edition of Alto will also come with sporty seat covers brandishing the number "7." Other features of the car include specially designed decal and body graphics, music system+, reverse parking sensors and more.
"MS Dhoni with his determination, successful leadership and hard work has achieved iconic stature. Maruti Suzuki Alto too is India's most loved car and an icon amongst automobiles. Alto appeals to customers for its design, performance, high fuel efficiency and affordable cost. Alto and MS Dhoni share great synergy for their unique qualities. This association will help to connect Alto even stronger with the customers," Press Trust of India quoted RS Kalsi, Maruti Suzuki India Executive Director (Marketing and Sales) as saying.
The new edition of Alto will be available in limited numbers. Under the hood, both Alto K10 and Alto 800 will continue with the same 1.0 litre and 796cc three-cylinder engine respectively.