Live: Micromax YU Smartphone Launch In India
Live: Micromax YU Smartphone Launch In IndiaYU via Twitter


6:00pm: Event comes to a close.

5:50pm Dhaliwal announces that the Yunique will be serviced at 825 centers across more than 600 cities nationwide. 

5:40pm- YU's Mr Dhaliwal on stage to announce special offer.

Double data offer with purchase of Yunique on Airtel. Sale every Tuesday at 12 noon exclusively via Snapdeal. First flash sale is on September 15 and registrations open today at 6pm.

5:30pm- Specifications

  • Connectivity : 4G LTE
  • Display: 4.7-inch HD, 312ppi with Full lamination technology for better readability and sharper images, Gorilla Glass 3.
  • Design: Symmetrical, Saturn rings, 3 element key
  • OS: Android 5.1 Lollipop. Can be smoothly upgraded to CM12.1
  • Camera: 8MP rear-facing camera with LED flash, f/2.0 aperture, Full HD recording. 2MO front snapper
  • Storage 8GB ROM
  • Battery: 2000mAh
  • Weight: 28gms
  • CPU: 1.2GHz quad-core Snapdragon 410 SoC
  • RAM: 1GB DDR3
  • GPU Adreno 306 GPU

Live demonstration of 4G LTE using Airtel's network on Yunique. Performed pretty fast in downloading and streaming YouTube videos.

Yunique aims at young geeks, offering extreme customization at an affordable price point.

5:20pm- Rahul says Yunique is the world's most affordable 4G LTE smartphone with HD resolution. Price Rs. 4,999

5:15pm- YU CEORahul Sharma comes on stageto talk about the new product. Reveals the product name Yunique. Runs hashtag #Yunique.

Micromax's online-only sub-brand YU Televentures is making heads turn with its rapid and sensible expansion of product portfolio in India. After building a strong base in the budget smartphone market, the India-based company has just launched a palm-sized instant printer. Now, at a grand event in New Delhi, YU is expected to launch a new affordable smartphone, but rumours suggest two new phones could be unveiled at the event.

YU leaked quite a few teasers ahead of the launch event. The company's invites for the event read "When Future Meets Past – The Next Wonder Will Be Unveiled." Further, the company teased the event on Twitter with a picture of Mona Lisa holding a selfie stick. All these teasers pointed towards a new camera-centric smartphone.

But a recent leak on, an India-based export-import logistic website, revealed that two new smartphones, including a high-end YU YU5050 with Snapdragon 810 chipset and 4GB RAM, are in the offing today.

The mystery will be put to rest when YU commences the event shortly. We are keeping a close watch at the event and we will get you live coverage of the YU smartphone launch as it happens in New Delhi.