LeEco Le Max 2, Le 2 Pro and Le 2 launched in China with USB Type-C headphones and no 3.5mm jack

After setting new trends with Le 1s and Le Max in the budget and premium smartphone markets around the world, LeEco, the China-based Internet conglomerate, launched three new smartphones at an event in China that could lead the industry towards new standards, the company said. The latest Le Superphones, as the company calls them, are the Le Max 2, Le 2 Pro and Le 2, which according to LeEco's founder Jia Yueting are the new trendsetters.

LeEco has done what rumours suggest Apple would do with the iPhone 7 this year by removing the 3.5mm headphone jack. The latest smartphones by LeEco come with a new USB Type-C headphone port, which can also be used for charging the devices, and follow the CDLA digital noise cancelling standard for better audio experience, the company said.

All three smartphones share the same metallic bodies with invisible bezels for a refined look. In terms of specifications, below are the details of individual smartphones that that LeEco shared during the event.

Le Max 2

LeEco Le Max 2 is the premium successor of last year's Le Max. It comes with a 5.7-inch QHD display with 2560x1440 pixels and 551ppi. The Le Max 2 is powered by the latest Qualcomm Snapdragon 820 chipset, 6GB DDR4 RAM and 64GB internal storage. There's a 32GB variant too, which comes with 4GB RAM. The handset runs on Google's latest Android 6.0 Marshmallow with EUI 5.5 on top of it.

LeEco Le Max 2 features a much-improved ultrasonic fingerprint scanner technology that can detect user's touch even if there is moisture on it. It has a 3,100mAh battery with Quick Charge 3.0 and supports dual SIM with 4G LTE functionality. The camera is equipped with a 21MP Sony IMX230 sensor with OIS, PDAF and f/2.0 aperture on the rear and an 8MP snapper on the front.

LeEco announced the 32GB variant of the Le Max 2 will cost ¥2,100 ($325/Rs. 21,490) and CNY 2,500 ($385/Rs. 25,490) for the 64GB version.

Le 2 Pro and Le 2

LeEco launched the Le 2 Pro and Le 2 as affordable premium handsets. Both smartphones have 5.5-inch Full HD display, a 3,000mAh battery and run on deca-core tri-cluster MediaTek processor. The Le 2 Pro is powered by X20 processor and the Le 2 Pro runs on faster X25 processor. The Le 2 Pro and Le 2 comes with 32GB built-in storage while the Pro has 4GB RAM and the Le 2 packs 3GB RAM.

In terms of camera, the Le 2 Pro has a 21MP Sony IMX230 sensor on the back and the Le 2 has a 16MP snapper. Both cameras have PDAF and an 8MP snapper is common in both devices. There's a 3,000mAh battery in both phones and run on Android 6.0 Marshmallow-based EUI 5.5.

LeEco Le 2 Pro is priced at ¥1,500 ($230/Rs. 15,350) and the Le 2 costs ¥1,100 ($170/Rs. 11,200).