General Motors (GM) India has announced its line-up for the upcoming Auto Expo 2016 which is scheduled to be held in the first week of February in Greater Noida.
The company said that the Auto Expo, India's biggest auto carnival, will see Chevrolet's new-generation carline featuring its new design DNA and it will also reveal two new concept vehicles at the Chevrolet Pavilion on 3 February, the opening day of the auto show.
"Visitors to the 2016 Auto Expo will see a completely new Chevrolet. Our presence at this year's event will be highlighted by some Chevrolet product reveals that will mirror the aspirations of Indian consumers and compete in the most vital segments of the Indian vehicle market," said Kaher Kazem, President and Managing Director of GM India in a press statement.
The Auto Expo pavilion of Chevrolet will also see the display of the company's iconic models like Corvette and Camaro sports cars. Chevrolet Spin, which will go on sale in 2017, will also be showcased at the Auto Expo 2016. Other models, which will be premiered, include recently-launched Trailblazer and the new Cruze with styling and feature upgrades.
At the Auto Expo, Chevrolet will also conduct activities like Passabilities and Colorado Co-driver to have more interactions with the visitors. Passabilities is a game for football lovers that will allow them to wear a Manchester United jersey and "play" in a match that will be captured using a custom-designed app. The visitors will be provided with a short film of themselves passing the ball to and from members of the team to share with their friends. It will also give the players a chance to win a football signed by a visiting Manchester United legend Louis Saha.
On the other hand, Colorado Co-driver is an Oculus Rift Virtual Experience – a 7D technology -- that will give visitors the opportunity to take a mysterious road trip that places them in the role of co-driver.