Apple iPhone 7
[Representational Image] Apple iPhone 7 series goes on sale in India; here’s everything you need to know In Picture: Apple iPhone 7Reuters

Apple's 2016 flagship iPhone 7 series is going to be made available on October 7 in India. But the enthusiasm around iPhone 7 series launch in India is modest at best, as they are going on sale only in evening at 7:00 pm.

Last year, Apple's authorised shops were well-lit with attractive decorations and opened at mid night to a cheering crowd reminiscent of the long queues seen in the past just after the launch of a new iPhone in the West.

This somber mood around the iPhone 7 India launch might have to do with the devices not having any radical change in the design language, but just some modest upgrades in terms of internal hardware.

In a bid to attract new consumers,the new iPhone 7 series, despite having double the storage capacity compared to the iPhone 6S series, the launch prices are Rs 2,000 are less than the predecessor. The Apple's 4.7-inch iPhone 7 and 5.5-inch iPhone 7 Plus prices start from Rs 60,000 and Rs 72,000 in the country.

Also read: Apple iPhone 7 v iPhone 6S series: What's changed?

Apple has also slashed the prices of older models pretty generously. Usually, Apple reduces the price by around Rs 10,000 for old devices ahead of new iPhones. This time, the company has slashed Rs 22,000 on high-end 128GB models of iPhone 6S and 6S Plus. Previously the devices cost Rs 82,000 and Rs 92,000, respectively. Now, they can be grabbed for Rs 60,000 and Rs 70,000, respectively.

Even the price of the 64GB iPhone SE model price has been decreased from Rs 49,000 to Rs 44,000.

The company has also introduced 32GB models of iPhone 6S and iPhone 6S Plus for Rs 50,000 and Rs 60,000, respectively.

Apple's official online partner Flipkart, in a bid to get consumers' attention to its e-store, is offering Rs 10,000 off on new iPhone 7 series and other promotional gift vouchers.

Read more: Flipkart's special pre-order offers on Apple iPhone 7 series

Rival Snapdeal, in addition to cash discounts, has opened exchange deals on the new iPhone 7 series.

Read more: Snapdeal's promotional offers on Apple iPhone 7 series

Official price of Apple iPhone 7 series:

Models Models Price
Apple iPhone 7 32GB Rs. 60,000
128GB Rs. 70,000
256GB Rs. 80,000
Apple iPhone 7 Plus 32GB Rs. 72,000
128GB Rs. 82,000
256GB Rs. 92,000

Revised Price Details of iPhone 6S and iPhone SE:

Models Old Price (2015) New Price (2016)
Apple iPhone 6S 128GB: Rs. 82,000 128GB: Rs. 60,000
----- 32GB: Rs. 50,000
Apple iPhone 6S Plus 128GB: Rs. 92,000 128GB: Rs. 80,000
----- 32GB: Rs. 70,000
Apple iPhone SE 16GB: Rs. 39,000 16GB: Rs. 39,000
64GB: Rs. 49,500 64GB: Rs. 44,000

Key specifications of Apple iPhone 7 and 7 Plus:

Models Apple iPhone 7 Apple iPhone 7 Plus
Display 4.7-inch (diagonal) LED‑backlit widescreen with Retina HD (1334x750p) resolution
  • Multi-Touch display with IPS technology
  • Pixel density: 326 ppi
  • 1400:1 contrast ratio (typical)
  • Wide colour display (P3)
  • 625 cd/m2 max brightness (typical)
  • Dual-domain pixels for wide viewing angles
  • Fingerprint-resistant oleophobic coating
  • Support for display of multiple languages and characters simultaneously
  • Display Zoom
  • Reachability
5.5-inch (diagonal) LED‑backlit widescreen with Retina HD (1080x1920p) resolution
  • Multi-Touch display with IPS technology
  • Pixel density: 401 ppi
  • 1300:1 contrast ratio (typical)
  • Wide colour display (P3)
  • 625 cd/m2 max brightness (typical)
  • Dual-domain pixels for wide viewing angles
  • Fingerprint-resistant oleophobic coating
  • Support for display of multiple languages and characters simultaneously
  • Display Zoom
  • Reachability
OS Apple iOS v10 Apple iOS v10
Processor 64-bit architure-based A10 Fusion chip with M10 motion coprocessor(It has a 64-bit 4-core. Dual-core processors which is 40 percent faster than the A9. Other two cores are "high efficiency" and use 1/5 power to save batter life of the device and graphics processor is 50 percent faster than the A9 CPU) 64-bit architure-based A10 Fusion chip with M10 motion coprocessor(It has a 64-bit 4-core. Dual-core processors which is 40 percent faster than the A9. Other two cores are "high efficiency" and use 1/5 power to save batter life of the device and graphics processor is 50 percent faster than the A9 CPU)
RAM 2GB 3GB
Storage 32GB/128GB/256GB 32GB/128GB/256GB
Camera
  • Main: 12MP camera with f/1.8 aperture, digital zoon (up to 5x), Optical image Stabilisation, six-element lens, Quad-LED True Tone flash, Panorama (up to 63 megapixels), Sapphire crystal lens cover, Backside illumination sensor, Hybrid IR filter, Autofocus with Focus Pixels, Tap to focus with Focus Pixels, Live Photos with stabilization, Wide colour capture for photos and Live Photos, Improved local tone mapping, Body and face detection, Exposure control, Noise reduction, Auto HDR for photos, Auto image stabilization, Burst mode, Timer mode, Photo geo-tagging
  • Front: 7-megapixel photos, 1080p HD video recording, Retina Flash, ƒ/2.2 aperture, Wide colour capture for photos and Live Photos, Auto HDR, Backside illumination sensor, Body and face detection, Auto image stabilization, Burst mode, Exposure control, Timer mode
  • Main: 12MP camera (ƒ/1.8 aperture) with wide-angle field of view + telephoto camera (ƒ/1.9 aperture), Optical zoom at 2x, digital zoom up to 10x, Optical image Stabilisation, six-element lens, Quad-LED True Tone flash, Panorama (up to 63 megapixels), Sapphire crystal lens cover, Backside illumination sensor, Hybrid IR filter, Autofocus with Focus Pixels, Tap to focus with Focus Pixels, Live Photos with stabilization, Wide colour capture for photos and Live Photos, Improved local tone mapping, Body and face detection, Exposure control, Noise reduction, Auto HDR for photos, Auto image stabilization, Burst mode, Timer mode, Photo geo-tagging
  • Front: 7-megapixel photos, 1080p HD video recording, Retina Flash, ƒ/2.2 aperture, Wide colour capture for photos and Live Photos, Auto HDR, Backside illumination sensor, Body and face detection, Auto image stabilization, Burst mode, Exposure control, Timer mode
Additional camera features
  • 4K video recording at 30 fps
  • 1080p HD video recording at 30 fps or 60 fps
  • 720p HD video recording at 30 fps
  • Optical image stabilisation for video
  • Optical zoom at 2x; 6x digital zoom (iPhone 7 Plus only)
  • Quad-LED True Tone flash
  • Slow-motion video support for 1080p at 120 fps and 720p at 240 fps
  • Time-lapse video with stabilisation
  • Cinematic video stabilisation(1080p and 720p)
  • Continuous autofocus video
  • Body and face detection
  • Noise reduction
  • Take 8-megapixel still photos while recording 4K video
  • Playback zoom
  • Video geo-tagging
  • 4K video recording at 30 fps
  • 1080p HD video recording at 30 fps or 60 fps
  • 720p HD video recording at 30 fps
  • Optical image stabilisation for video
  • Optical zoom at 2x; 6x digital zoom (iPhone 7 Plus only)
  • Quad-LED True Tone flash
  • Slow-motion video support for 1080p at 120 fps and 720p at 240 fps
  • Time-lapse video with stabilisation
  • Cinematic video stabilisation (1080p and 720p)
  • Continuous autofocus video
  • Body and face detection
  • Noise reduction
  • Take 8-megapixel still photos while recording 4K video
  • Playback zoom
  • Video geo-tagging
Battery Talk time (wireless):
  • Up to 14 hours on 3G

Standby:

  • Up to 10 days

Internet use:

  • Up to 12 hours on 3G
  • Up to 14 hours on Wi-Fi

Wireless video playback:

  • Up to 13 hours

Wireless audio playback:

  • Up to 40 hours
Talk time (wireless):
  • Up to 21 hours on 3G

Standby:

  • Up to 16 days

Internet use:

  • Up to 13 hours on 3G
  • Up to 15 hours on Wi-Fi

Wireless video playback:

  • Up to 14 hours

Wireless audio playback:

  • Up to 60 hours
Network 4G-LTE 4G-LTE
Add-ons Wi-Fi (802.11a/b/g/n/ac with MIMO), Bluetooth 4.2 wireless technology
NFC, Near Field Communication, Assisted GPS and GLONASS, Digital compass
Wi-Fi (802.11a/b/g/n/ac with MIMO), Bluetooth 4.2 wireless technology
NFC, Near Field Communication, Assisted GPS and GLONASS, Digital compass
Dimensions 138.3 x 67.1 x 7.1 mm 158.2 x 77.9 x 7.3 mm
Weight 138g 188g
Colours Jet Black (exclusive to 12GB/256GB), Black, Gold, Rose Gold and Silver Jet Black (exclusive to 12GB/256GB), Black, Gold, Rose Gold and Silver