Allu Arjun's first look in Sarainodu
Allu Arjun's first look in SarainoduTwitter/alluarjun

The makers of Stylish Star Allu Arjun's "Sarainodu" (also spelled as Sarrainodu) have reportedly planned to release the audio album directly into the market without having a formal event for it.

The bosses of the production house Geetha Arts have reportedly issued a statement to the media, confirming their plans of not having a grand audio launch function for "Sarainodu." They will launch directly into the market April 1, according to 123Telugu. But they have revealed a reason for scrapping their plans of holding a music launch.

Reports suggest that the makers of "Sarainodu" wanted to have a grand audio launch function for the film and they had sought the permission for it from the police department. But they were denied the permission to conduct a massive event, according to a report.

The audio launch functions are a part of promotional strategies in the Telugu film industry and filmmakers shell out hefty some on these events. But the news about cancelling the event has come as a shock and surprise to the mega family fans and the people in the industry. However, the makers have reportedly decided to hold a pre-release function for the film in the second week of April.

The audio album of "Sarainodu" is said to have six beautiful songs and music director S Thaman has composed tunes for them. Songs have been one of the highlights in Allu Arjun's film and "Sarainodu" is no exception to it. Bunny's fans are now eagerly waiting for the release of its audio album.

"Sarainodu" is an action-masala film written and directed by Boyapati Srinu and produced by Allu Aravind under the banner of Geetha Arts. Allu Arjun will be seen romancing Rakul Preet Singh and Catherine Tresa in the film, which features Srikanth in a crucial role. The film is scheduled for a worldwide release 22 April, 2016.

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