Allu Arjun
Allu ArjunPR Handout

Update: Allu Arjun's "Race Gurram" Trailer Released, Read HERE.

Allu Arjun's "Race Gurram" trailer will be launched on Saturday evening (22 March) at the youth fest of GIET college in Rajahmundry.

Confirming the news, the actor's PR SKN Tweeted, "#Stylishstar #AlluArjun's #RaceGurram theatrical trailer gonna be launched today at GIET college Youth fest, Rajahmundry 7pm onwards."

The trailer was expected to be launched during the audio release function held last week. However, it did not happen and the makers said that the trailer would be released on a different date. It has now been confirmed that the most-anticipated video will be out on Saturday (22 March), much to the delight of fans.

"Race Gurram" is one of the eagerly-awaited films of 2014. The film's first look teaser and songs have already generated a lot of positive buzz. The songs, composed by Thaman, have turned out be big hits. "Race Gurram's" album is among the top 10 in iTunes India. The trailer is expected to boost the hype surrounding the film.

Directed by Surender Reddy, "Race Gurram" is touted to be a family entertainer film. It has Shruti Haasan as the female lead, whereas other cast members include Shaam, Saloni Aswani, Prakash Raj, Ravi Kishan, Suhasini Maniratnam, Brahmanandam and Ali appearing in supporting roles.

The film is slated to release this summer. The film's makers are yet to officially confirm the release date, though it is being said that the Allu Arjun-starrer might hit screens on 4 April.

If "Race Gurram" releases in the first week of April, it will face strong competition from two other releases. Nandamuri Balakrishna's "Legend" and Mohan Babu's "Rowdy" are also gearing up for big release on 28 March and 4 April, respectively.