Ae Dil Hai Mushkil and Shivaay to donate a share of first show earning to Uri attack martyrs' family?
Ae Dil Hai Mushkil and Shivaay to donate a share of first show earning to Uri attack martyrs' family? Pictured: Ae Dil Hai Mushkil and Shivaay postersTwitter

After a lot of troubles and controversies, the makers of Ae Dil Hai Mushkil have finally been assured smooth run of the movie on October 28, even as Maharashtra Navnirman Sena (MNS) continues to protest against its release.

Now, Cinema Owners And Exhibitors' Association of India (COEAI) that has been extending its support for the undisturbed release of the film, has requested exhibitors and distributors of Ae Dil Hai Mushkil as well as Shivaay (both of which are clashing at the box office), to donate a share of their income from the movies to the families of the Uri martyrs, DNA reported.

A letter has been sent to the makers of both the films. The daily has a copy of the letter that reads:

"As a part of our tribute to the soldiers who lost their lives defending our country at Uri, the Cinema Owners And Exhibitors' Association, Mumbai, unanimously decided that this Diwali, our members be requested to donate their share of the first show of any film they screen on Friday, 28th October, 2016 to the family of soldiers who lost their lives defending our country at Uri. We request all other cinema owners, cinema associations, multiplex owners and all distributors who are releasing their films this Diwali to join the good work."

Following the Uri attack that took the lives of 19 Indian Army, a lot of things had happened. Indian Motion Picture Producers Association (IMPPA) passed a resolution to temporarily ban Pakistani artistes from working in India although they want the release of the completed films. But there have also been protests against the release of Karan Johar's Ae Dil Hai Mushkil since it features Pakistani actor Fawad Khan.

Quick Links